Truke announced the launch of gaming TWS BTG Ultra. BTG Ultra comes as a successor of F1 Ultra and has seen huge success amongst customers with more than 10k units sold in 24hrs of the launch. BTG Ultra will be available for sale on Amazon, Flipkart, and Truke.in starting 5th June, 2024 on special launch price of 899 from 3 days starting from 5th June to 7th June. Post 7th June, product will be available at regular price of INR 1099/-. It will be available in two colours β Metal Black & Mint Mist.
Designed to set new benchmarks in wireless audio performance, these earbuds combine cutting-edge features like Rapid Power charging technology, Quad mic Purevoice ENC Technology, Siri, and Google Assistant, among others that offer unparalleled comfort, making them the perfect companion for music enthusiasts, gamers, and professionals alike.
Gaming like never before: Truke BTG Ultra comes with its proprietary Battle Mode feature that is engineered for peak performance as it optimizes the whole gaming experience. It features an ultra-low latency of 40ms for lightning-fast response time. Additionally, it enhances the gunshot effects and accurately identifies footsteps, giving a competitive edge needed for the battlefield
RapidPower Charging Technology: Solving the industry issue of low battery performance, Truke has introduced RapidPower Charging Technology in BTG Ultra that adds 10 hours of gameplay in just 10 minutes of charging, ensuring the users just focus on the extended gaming sessions, without worrying about low battery. BTG Ultra comes with a powerful 500mAh case battery, offering up to 60 hours of total battery life
Immersive Audio experience: With Trukeβs trademarked 360Spatial Audio technology that supports SBC & AAC codecs, every sound is transmitted with utmost clarity with the help of 13mm titanium drivers. Couples together they give unparalleled gaming experience to its users
Quad Mic PureVoice ENC Technology: Truke BTG Ultra will also be revolutionizing the call experience with its Quad Mic PureVoice ENC Technology which utilizes the four microphones and advanced noise cancellations to help its users coordinate strategies, chat with teammates with crisp precision and stay immersed in their gaming world without any distractions
Commenting on the launch, Pankaj Upadhyay, Founder and CEO, Truke, said, "India is currently the largest gaming market in the world, boasting a user base of 568 million gamers with the industry growth at a staggering 28% Compound Annual Growth Rate (CAGR) between FY20 and FY23 on the back of the mobile-first phenomenon. This shows the immense potential for the audio industry as consumers demand high-performance and premium audio quality products that support their long hours of uninterrupted gaming experience.
Keeping this demand in mind, we launched F1 Ultra a couple of months back which saw a stupendous response from our consumers from the day of the launch. This massive reception encouraged us to launch BTG Ultra Gaming TWS takes that legacy forward with enhanced features tailored specifically for gamers. We are confident that these earbuds will become an essential part of every gamer's arsenal, offering a seamless blend of performance, durability, and style.β
BTG Ultra is built for durability and is IPX5 rated. They provide resistance from water and sweat. It additionally features 1Step instant pairing technology with Bluetooth 5.4. It also enhances the gaming experience with seamless voice assistant support of Siri and Google Assistant integration, which helps users manage their gaming sessions, check notifications, and control their devices hands-free, all with simple voice commands.
With the launch of BTG Ultra gaming TWS, Trukeβs offering for the gaming audience has strengthened, with new launches in its gaming TWS portfolio. Headquartered at Mumbai, the brand is actively making its products in India at its Noida factory and plans to manufacture 90% of its products in India by the end of FY24.
The earbuds will be backed by 12 months of warranty and customers will be able to access the robust network of 350+ active service centers nationwide, ensuring a seamless and premium after-sales experience.
