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TCL Launches Exciting 2021 #YouBuyWePay Campaign

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TCL has launched the 2021 #YouBuyWePay Campaign, giving consumers an opportunity to win TCL’s latest 4K TVs at great discounts and cashback. The 6-week campaign is already live on the brand’s social media handles and official website.

It is divided into three phases: Up to 100% Cashback (week 1 and 2); ; Rs 1 Spin Wheel (week 3 and 4); and Share & Win (week 5 and 6).

1st stage: Win up to 100% Cashback

For online buyers

Customers who recently bought or are going to buy any TCL product online need to share their receipt(invoice) via a Google Form (link available on the contest post on TCL social media handles). Participants can also share their product experience in the comment section. Once it’s done, they can share the contest post and tag 3 friends/relatives.

1st winner holder will get 100% cashback on the recent purchase, followed by 75% and 50% cashback for the 2nd rank and 3rd rank holders, respectively. Please note that the product’s MOP should be within INR 1 lac.

For offline buyers

Customers who bought a TCL product from an offline Reliance store will also be rewarded. Those who bought or planning to buy a 4K or any QLED model will get a free 1-year Prime Video subscription worth INR 999. And to get the aforementioned prizes, they will be required to share their experience of TCL product(s) on the offline channel partner social media handles.

10 runner-ups apart from the top 3 winners, who purchased TCL product offline will also get the chance to win 20% cashback. Again, do not forget that the product’s MOP should not exceed INR 1 lac. (The prizes can vary with offline partners)

2nd stage: Rs. 1 Spin Wheel

Register yourself as a TCL Member by clicking on the campaign’s social media post link or by directly going to the TCL website. Participate in the spin wheel and get a chance to win and make a purchase of big sized 4K products on TCL’s official online brand store (storeindia.tcl.com) at Rs. 1

Customers also get discount codes to buy TVs and ACs on online brand store.

3rd stage: Share & Win – Promote Mini LED, Win big with TCL

In this round, customers need to promote any teaser of Mini LED on their social handles. The top 3 customers with the highest likes or shares or quality posts will be the winners of this contest and will be rewarded TCL QLED TVs. Winners also need to pay Rs. 1 for claiming their prize.

Mike Chen, General Manager, TCL India, said, “At TCL, we have always looked forward to making shopping as rewarding as possible for our customers. Our latest campaign is designed in sync with this vision. We are happy to offer our best smart products to Indian consumers and delight them with an exciting shopping journey that comes in the form of several interesting contests. The campaign will also allow us to engage and connect deeply with our customers and provide them with stunning offerings at great discounts and cashback. We hope this event brings joy and value for money to our existing as well as prospective customers.”

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Oppo Announces Exciting Offers for Consumers on its E-store

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OPPO goes live with its e-store platform for all its Indian users. The platform is introducing offers for its customers enabling consumers to shop for any of their favorite products just with a click of a button sitting right from the safety of their homes. These deals will go live on 11th May and will be valid till 17th May 2021. 

Customers will now be able to access the one-stop-shop for all innovative and latest OPPO products on the e-store ranging over 80 varieties across budget and premium smartphones, IoT products, and wearables.

OPPO has collaborated with leading bank operators like HDFC, Standard Chartered, Kotak, and Bajaj Finserve to ensure customers can now avail No cost EMI (No cost EMI is exclusive and can’t be clubbed with the upgrade offer). Additionally, customers will be given an instant discount of 10% when a purchase is made with HDFC, Kotak & Standard Chartered debit/credit cards.   

Extending additional support, OPPO has also introduced a 1 rupee flash deal on wearable items such as W31, W11, OPPO Band Style with limited units and 80% off flash deal on smartphones such as A5 2020, A5s, F11, F15, and OPPO Reno 10x Zoom. Adding on to the excitement, OPPO has also introduced a 1-rupee Mystery Box where customers can get anything from recently launched F19 Pro+ to OPPO Band Style. 

To ensure customer needs are taken care of, OPPO also added a buy bundle offer to save up to 1000 rupees on the combination of leading products such as Reno5 Pro and W31, F19 and W31, A15s and W11, and F17 Pro and W11. Lastly, the brand also introduced a spin-to-win feature where customers can get a chance to win OPPO Reno5 pro, A53, Enco X, OPPO Band Style, or a 50/100/150-rupee coupon.

OPPO has already built a robust network of retailers and distributors in the country. With 60,000 sales points and 180 retail outlets, the brand only aims to strengthen customer experience & showcase the unmatched power of its innovative products which meet and exceed customer expectations today. With the brand’s philosophy of ‘Technology for Mankind. Kindness for the world’, making customer’s life better through innovations and industry-first technology is of paramount importance for OPPO.Oppo

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Realme Named Among Top 5 Smartphone Brands in India

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Realme announced a new milestone by expanding leadership across key markets in Europe and Southeast Asia. Globally realme registered 12.8 million smartphone shipments in Q1 2021, as per Counterpoint Research. The brand maintained its position as one of the top five players in 13 countries worldwide, and, for the first time, was in the top four brands in three European countries, according to Q1 2021 Canalys global smartphone shipments report. In India, the company consolidated its overall fifth position with a 12% market share, closely following the top four players. 

Since venturing into the European market, realme has rapidly emerged to become the fastest-growing smartphone brand in the region with 183% YoY growth in Q1 2021, says Counterpoint Research. The company is ranked by Canalys as the fourth leading brand in both the Czech Republic and Greece by shipments, with Q1 annual growth rates of 4104% and 477%, respectively. realme also emerged as the Top 4 brand in Slovenia and retained its strong growth momentum in Russia as the fifth biggest player, growing 682% YoY. 

In Southeast Asia, realme regained its top spot in the Philippines with a 23% market share and a 95% annual YoY growth. It also grew 379% YoY in Cambodia and recorded double-digit growth across Indonesia and Thailand. 

Commenting on the success, Madhav Sheth, VP-realme and CEO – realme India and Europe said, “I am proud to see realme charting a strong trajectory with record growth in several markets across Czech Republic, Greece, Slovenia and other countries in Q1 2021. This demonstrates our commitment to become one of the top smartphone players as well as a leading Tech-Lifestyle brand globally. We are confident that this success story will continue as we stay true to our brand spirit of ‘Dare to Leap’ and focus on empowering today’s young consumers with cutting-edge, segment-defining products.”

Commenting on realme’s performance, Nicole Peng, Vice President of Mobility at Canalys, said, “The global smartphone market saw a strong recovery in Q1 2021, with shipments reaching 347.7 million units, up 27.6% as compared to one year ago when the pandemic first hit. As a relatively young company, realme accelerated its expansion during the past 12 months, delivering more than 45% YoY growth on average every quarter. This is mainly attributed to the brand’s consistent push to grow its vibrant Gen Z consumer base and omnichannel partners globally.”

According to Canalys’ Q1 2021 global shipments report, realme is ranked as one of the top five smartphone brands by shipment in the following 13 countries: India, Indonesia, Bangladesh, Cambodia, Thailand, Malaysia, Philippines, Russia, Egypt, Israel, Czech Republic, Greece, and Slovenia. 

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Paytm Unveils COVID-19 Vaccine Finder on Its Mini App Store

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Paytm announced the launch of COVID-19 Vaccine Finder on its Mini App store. The platform helps citizens to check the availability of vaccination slots for a specific date by individually entering different PIN codes or district details along with age group ( 18+ or 45+). In case the slots are saturated for the near future, users can select the option for real-time alerts from Paytm once any slot is free. The automated process reduces the hassle and ordeal of refreshing the platform for new slots repeatedly. The data is sourced on a real-time basis from the CoWIN API where a slot can be booked to take vaccination to protect oneself and loved ones.

The company aims to enable maximum numbers of citizens to benefit from the service, get vaccinated in a timely manner & avoid crowding at the centres. The Government of India launched the world’s largest mass vaccination drive for citizens ranging between 18 to 44 years of age from May 1, 2021, to mitigate further chaos caused by the pandemic’s second wave. The vaccination along with strategic lockdown will help flatten the curve and build the country’s herd immunity at a faster pace. The launch of the Paytm COVID-19 Vaccine finder provides relief to the end-user to some extent by curbing the hassle of checking real-time availability of slots directly via the Paytm app and getting the jab at the earliest.

Paytm spokesperson said, “We have introduced a new feature to find COVID Vaccine slots in the nearby locality and set for alerts when new slots open up. We believe that with the combined efforts of Government, organizations, and citizens, we are on the right track to recovery. Our priority is to build collective resistance to the deadly virus as a nation, thus catalyzing the process of herd immunity.”

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