OPPO expanded its F series portfolio of smartphones in India with the launch of OPPO F11 Pro.
The smartphone boasts of portrait photography in low light with several other innovative technologies. It is equipped with a new 48MP Ultra-clear camera system, a rising camera, and a panoramic screen, providing customers with an easy to use and flawless user experience. The OPPO F11 Pro will be available on Flipkart, Amazon.in, Paytm, Snapdeal and OPPO stores from 15th March for INR 24,990 and will come in two dazzling colour variants -Thunder Black and Aurora Green.
Commenting on the launch, Mr. Will Yang, CMO OPPO South Asia said, “At OPPO, we have always aimed at bringing a seamless smartphone experience to our consumers by offering the best in class technology and a differentiated design at the best value. Crafted with perfection, the natural gradient design of OPPO F11 Pro adopts a design philosophy of minimalism putting attention on its aesthetics and details. The OPPO F series has been one of the most highly acclaimed product portfolios in India, and we are hopeful that OPPO F11 Pro will take forward its legacy of innovation into the future.”
Mr. TL Lee, General Manager, Wireless communications BU, MediaTek said “OPPO is always known for its superior picture quality and latest features. With F11 Pro both OPPO and MediaTek are redefining the mobile photography by providing the consumers with Ultra Night Mode. Helio P70’s AI Engine and Ultra-clear Engine helps intelligently in recognizing scenes and optimizes the photo settings. Helio P70 also represents latest AI features and improvements in performance and power consumption.”
The “F Series” focus from Selfie to Brilliant Portrait
The favourite camera phone brand of young people everywhere, OPPO, has always been committed to providing creative youths with the inventive mobile phones that allow them to snap and share expressions of themselves and the world around them. Seeing as portraits are the most popular form of smartphone photography, OPPO first devised a selfie function that was continuously refreshed and enriched with cutting-edge selfie technology as well as a front camera. Such innovation in the art of the selfie quickly established OPPO as the “Selfie Expert” and one of the most popular and beloved brands in India and Southeast Asia. The mobile phone’s fantastic portrait photography was not only popular among customers but enriched OPPO’s legacy and standing as the ultimate “Selfie Expert”. OPPO continued to innovate, releasing the stunning F9 Pro, integrating the first dual rear camera to unveil an excellent depth of field effect. Building on the ground breaking dual rear camera and portrait technology of F9 Pro, OPPO’s F11 series elevate the F series to a higher level, by focusing from Selfie to Brilliant Portrait photography.
48+5MP Dual rear camera for Ultra-clear Image + Ultra-clear Night Mode for Night Photography
Supported by OPPO’s powerful camera technology, F11, and F11 Pro are both equipped with the most advanced camera system of the F series. As the rear camera has been greatly upgraded, F11 and F11 Pro feature an ultra-high standard 48MP+5MP dual camera system, F1.79 aperture, ball-bearing closed-loop VCM, 6P lens, and 1/2.25-inch image sensors to bring more light. In bright light environments, the devices can directly output 48MP ultra HD pictures. In dark environments, F11 series’ “Tetracell technology” analyzes and combines the data acquired by four adjacent pixels to make it equivalent to a single pixel size of 1.6μm, doubling the size of the photosensitive pixel and shooting brighter and low-noise night portraits.
F11 and F11 Pro are also powered by Ultra Night Mode and Dazzle Color Mode, which is, OPPO’s system-level optimization solution specially designed for smartphone photography. This solution automatically recognizes the shooting scene and matches it with the targeted optimization solution. In Ultra Night Mode, it distinguishes between portraits and backgrounds, focuses on faces, and adjusts skin color in night portraits to enliven the overall effect. This also intelligently reduces the overall noise, suppressing highlights, improving the dynamic range, and increasing the brightness of dark areas to make night shots clean and clear.
Through a flawless combination of hardware and software, OPPO F11 and F11 Pro offer an exceptionally robust rear camera capability, enabling young consumers to easily capture the world and record all the delightful moments of their lives.
A Panoramic Screen and Natural Gradient Design for Sublime Natural Beauty
Da Vinci once said, “Simplicity is the ultimate form of sophistication.” These words can be used to describe F11 Pro, which has been designed to be as fluid and streamlined as possible. Its magnificent panoramic screen has been designed to hide the front camera, making it “notchless” and creating a stunning full screen. Compared with traditional mobile phones, its 6.5-inch display screen and screen-to-body ratio of up to 90.9% delivers larger images and more visual space to live out eye-catching entertainment and gaming experiences.
While OPPO F9 set the gradient design trend, F11 series captures a new design breakthrough that integrates a vivid natural beauty into the streamlined sleekness of the gradient. Driven by the aesthetic concept of “natural creation”, OPPO draws inspiration from the beauty of natural light, which is reflected in the rhythmic beauty of F11 Pro’s color flows. This was achieved by a breakthrough in process and materials. OPPO was able to create the profound inky black of the F11 Pro’s body, as well as blend in streaks of red and blue, just like meteors in the night sky. Last but not least, OPPO also provides a unique Aurora Green, with lines running throughout the blue-green gradient. Under different lights and shadows, the two colors blend into one, unleashing a different kind of energy.
OPPO has always believed that mobile phones are not only communication tools but pieces of art as well. The shimmering gradient appearance and excellent panoramic screen of F11 series capture this belief, as well as its ground-breaking design philosophy of “natural creation”.
In addition to the above features, the OPPO F11 series also seek to improve the overall user experience and optimize common smartphone problems such as over-heat, lag, and battery life. the OPPO F11 PRO has ColorOS 6.0 that helps in providing special optimization for popular games. It also embodies borderless aesthetics that adds an edge to the design element of the smartphone. Moreover, OPPO cloud will also help users to store up to 5G GB free space for data storage.
On the other hand, OPPO F11 which has gradient color design; comes with a waterdrop screen and 4GB RAM + 128GB ROM. It has VOOC flash charge 3.0 with 48MP+5MP dual rear camera and 16MP front camera. The smartphone packs a 4020mAh battery and Color OS 6.0 that runs smarter and more efficient which is available at INR 19,990
Keeping the after-sale service in focus, OPPO as a brand strongly believes in providing its users with the best service experience. It has one thousand and thirteen after-sale service centres across the globe that provides 1-hour repair service with standard service quality and OPPO care for all its products.
Realme X and XT Get UI 2.0 Early Access Update
Realme has started early access roll out of realme UI 2.0 for the users of realme X and realme XT, following the realme UI 2.0 (Android 11) roadmap.
realme UI 2.0 based on Android 11 brings unlimited customization options to meet Gen Z’s rich imagination and creativity. The early access program aims to invite fans to experience the realme UI new features based on Android 11 for the first time.
The update also reaffirms realme’s commitment to providing regular and timely updates to its devices. And continuing the trend realme X and realme XT are now fetching the June realme UI 2.0 update respectively.
The realme UI 2.0 early access is rolled out and the users have to go fill an application in the form of Google forms for requesting the update. The update is going to be available for a limited set of users initially.
TECNO SPARK 7T with 48MP AI Dual Rear Camera Launched in India
TECNO is back to doing what it does best – break the mold with segment first features that have enabled the company to consolidate its position among top 5 smartphone players in India under the 5-10k segment. With the new SPARK 7T, TECNO becomes the first player in the under 9K segment to offer a big 48MP AI rear cam for professional photography. TECNO SPARK 7T is designed for the discerning youth of India for whom their smartphones are the primary gadget for all social-sharing needs of videos and photos on the go. The new-age smartphone supports many professional modes like Video Bokeh, Time-lapse, Slow Motion, AI Portrait, Smile Shot and many more to provide artistic photos and videos with every click.
TECNO’s popular SPARK range of smartphones are known for their best-in-class design, display, camera and overall smartphone experience in the affordable segment. TECNO SPARK 7T flaunts many category defining features such as segment-first 48MP AI Dual real camera, Best 6000 mAh battery, Big 6.52- inch HD+IPS Dot Notch Display and a 4GB RAM at a disruptive price point of INR 8999. To sweeten the deal further, TECNO has announced a consumer launch offer of flat 1000 off on the first day of Spark 7T sale, so that consumers can buy the new smartphone at just INR 7999 for that day.
Commenting on the launch, Mr. Arijeet Talapatra, CEO -TRANSSION India, said, “At TECNO, product innovation based on local consumer needs drives everything that we do, and it is our key brand value. In this neo-normal, we are all set to take TECNO to newer heights in the smartphone categories by revolutionizing the mobile photography and videography technology in the segments with innovative and disruptive products like SPARK 7T. This latest addition to our popular SPARK portfolio, is the most affordable smartphone that offers a 48 MP AI Dual-Rear camera set up and a mega 6,000 mAh battery. Inline to brand TECNO’s ‘ahead of the curve’ approach it is our endeavor to consistently introduce ‘segment-first’ features that create greater accessibility for consumers. We are confident it will be a great success and will set a standard that others will follow.”
The smartphone is available in three colour variants – Magnet Black, Jewel Blue and Nebula Orange.
Key highlights of SPARK 7T:
- 48MP AI Dual Rear Camera with Quad Flash and 2K Quality Recording
The TECNO SPARK 7T is equipped with a 48MP + AI Lens Rear Camera with Quad Flashenabling consumers to capture clear and detailed photos. The Time Lapse mode takes videos at a speed of 15X to 5400X. The TECNO SPARK 7T supports 2K Quality Recording, Slow Motion videos at 120 fps with no time limit, 10X zoom, Short Video, Video Bokeh Mode and 20 AI Scene Detection. Thus, altogether enhancing the smartphone photography experience even in low lit conditions with quad flash and F1.8 aperture.
- Mega 6,000mAh battery
The SPARK 7T houses a mega 6000 mAh battery which provides a standby time of upto 36 days, 41 hours calling time, 18 hours’ web browsing, 193 hours music playback, 18 hours’ game playing and 29 hours’ video playback. The BIG battery comes with other AI features like AI power saving, full charge alert and automatically cuts the power when phone is fully charged to avoid overcharging.
- Design & display-
The TECNO SPARK 7T sports a BIG 6.52” HD+ IPS Display with a 720 x 1600 resolution. The 90.34% screen to body ratio, 269 PPI Pixel Density and 480 nits brightness enables one to experience an immersive viewing experience.
The special bold logo on the streamlined slim design, laser precision engraving with flowing metal texture, transparent and light luxury Crystal Diamond design adds a trendy youthful look to the smartphone. Thus, giving it a premium feel and look designed for young and stylish millennials & GenZ.
- Powerful Helio G35 Processor
The TECNO SPARK 7T hosts a Helio G35 Processor which is complimented with HyperEngine technology that provides for a seamless performance optimization and connectivity enhancements. The 2.3 GHz CPU frequency provides for a smooth and enhanced power efficiency.
The SPARK 7T also runs on HiOS 7.6 based on Android 11, which consists of new features such as refreshed zero screen, film album, story album, document auto rotate manager, kids mode, anti-theft alarm, vault 2.0 and phone cloner, amongst others
- 8MP AI Selfie with micro slit dual flash
TECNO SPARK 7T is with an 8MP AI front camera with an aperture of f/2.0 and dual flashlight with micro slit for adjustable brightness, enabling one to take the perfect selfie, in low light.
The front camera on the SPARK 7T comprises of professional modes like, Smile Shot to auto capture photos with smiles, Portrait Mode, AI HDR mode, AR Shot, Wide Selfie, Burst Shot, 7 AI Scene Detection AI Camera and Beauty Mode.
- Bigger storage
The SPARK 7T will be available with ample storage so consumers need not worry about running out of space for music, movies, games and apps. The SPARK 7T will be available in the storage capacity of 4GB RAM + 64GB. It is also equipped with an LPDDR4x RAM for Super-Fast Applications Experience.
- Face Unlock & Fingerprint Security
The TECNO SPARK 7T is In-built with Face Unlock 2.0 and Smart Fingerprint Sensor to protect the data and privacy of the user. Face Unlock 2.0 enables closed eye protection and screen fill in light. The Smart Fingerprint Sensor unlocks the phone in just 0.28 seconds and enables one to receive calls, take photos and dismiss alarms.
OPPO F19 Pro+ 5G is No. 1 Selling 5G Smartphone: Counterpoint
Consolidating its 5G legacy, OPPO India’s F19 Pro+ 5G was recently declared as the No 1 selling 5G smartphone in the 25k-30k category for two consecutive months in March and April. Markets including Ahmedabad, Bangalore, and Mumbai have been the top-performing states recording the highest sales volume of the product.
F 19+ Pro, OPPO’s 5G product launched in the mid-segment range was introduced to make 5G accessible to all. Interestingly, this device successfully clocked sales worth over INR 230 crores in only three days of the F19 Pro series availability in the market.
Commenting on this success, Mr. Damyant Khanoria, Chief Marketing Officer, OPPO India, said, “We are delighted to see the response we have received on F19 Pro+ 5G. This success bears testimony to the love and acceptance of the devices in the series. This product stands for powerful specs and continues to be a firm favorite among millions of Indian users. We are driven to push the boundaries of innovation and simultaneously create engaging consumer touchpoints to give our users a great experience as we carry this legacy forward.”
The brand also introduced several offers that customers can avail in the month of June. OPPO has collaborated with HDFC Bank, Kotak Bank, Standard Chartered and Bank of Baroda for customers to avail a flat 7.5% Cashback along with zero downpapement finance scheme and an 11% instant cashback for anyone using PayTM.
F series has always been a firm favorite among the young discerning trendsetters & known for its trending features allowing users to flaunt their life. With cutting-edge technologies from unique features like the AI Highlight Portrait Video, Smart 5G, dual-video mode, superior battery, immersive gaming experience, and a lot more, the F19Pro series is doing wonders among the young trendsetters.
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