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Hockeycurve Launches DCO Packages for Elections Result Day



Hockeycurve has launched Dynamic Creative (DCO) Packages for digital news publishers to capitalize the Election D-day!

Ideal for news sites, apps and OTT platforms with Live news channels, this Dynamic Creative Solution will be a great way to reach out to consumers who will be on the lookout for comprehensive election coverage that will determine the fate of the world’s largest democracy.

As a part of the package, Hockeycurve will provide dynamic creatives with real time election results from 100+ cities, 500+ constituencies in 10+ regional languages. These ready to use templates will be integrated with advertiser programmatic stack to create a differentiated marketing campaign for the big day.

Hockeycurve has signed up ZEE5 and is in conversation with several other OTT and news platforms for this offering.

Hockeycurve, Founder & CEO, Aditya Jagtap said “Election results, be it for state assemblies or local body elections, have always been critical for a politically inclined nation like ours. And here we are talking about the Lok Sabha! DCO is the ideal way for digital news brands to acquire quality new users, activate old users, improve platform concurrency and increase app downloads!,”

Recently, Hockeycurve had launched, the world’s first Artificial Intelligence (AI) powered suite for sports. uses AI to pick up exciting moments from live sporting events to create power packed digital campaigns for brands to engage with audiences in real time. Hotstar and ESPN are among top platforms that had used to optimise their campaigns in the recently concluded IPL season.

Since its inception in 2016, Hockeycurve has created a diversified range of technology first advertising solutions to help brands create effective digital marketing campaigns. The product suite includes a custom ad server, a recommendation engine and a dynamic creative suite.



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Now Elevate Your Home Entertainment with ViewSonic M2e Portable LED Projector



ViewSonic India introduces its latest M2e Instant Smart 1080p Portable LED Projector. The M2e projector is an addition to the company’s M series-smart portable LED projector. ViewSonic M2e Projector uses Time-of-Flight (ToF) technology to achieve instant auto focus in an ultralight and its portable design. M2e’s ToF technology enables it to autofocus in less than a second, which is 3-5 times faster than current technologies.

The projector provides crystal-clear visual in Full HD resolution and cinematic colors covering 125% Rec.709 supported by ViewSonic’s industry-leading 2nd generation LED technology on an 80″ large screen from only 2.1m away. The product delivers an impeccable optical precision along with its effortless setup, and the portability provides a flexible entertainment and work at home experience. 

Mr. Muneer Ahmad, Vice President – Sales and Marketing, ViewSonic India said “We are thrilled to launch M2e projector in India with an aim to provide our patrons with the best of home entertainment. Equipped with ToF technology, the new M2e projector delivers impressive display and intelligent performance. Our goal is to provide the finest products to our audience; the new projector is loaded with the most powerful smart technology, providing users with an outstanding and totally immersive visual-audio experience.”

Instant Auto Focus with ToF Technology

The M2e projector is based on new ToF sensors, which are a type of scanner-less LIDAR (light detection and ranging) techniques that quantifies distance based on the time it takes photons to travel between the sensor’s emitter and the target area, allowing for accurate radius ranging regardless of the object’s surface characteristics. They also boast high-accuracy linearity and a detection range of up to 3m with a full field of vision.

Traditionally, when a projector is moved, it needs to be refocused by either a press on the remote control to trigger auto focus, or manual adjustments on the focus ring. With built-in G sensor design, the M2e can detect change of setup position and automatically trigger instant auto focus which utilizes ToF technology. 

An Easy-to-Use Portable LED Projector for the Home

The M2e is specifically designed for the comprehensive home entertainment and work from home experience. The device is extremely portable, effortless to set up, and easy to connect. M2e hardly weighs 1 kg, making it easy to carry in a handbag or backpack. The projector is embedded with features that allows it to be placed virtually anywhere in the house

The M2e is simple to set up with features such as fast on/off, instant auto focus, auto keystone, and a stepless stand for customised projection angles. M2e connects to your devices quickly and easily. The portable projector supports screen mirroring from smartphones to the large screen through Wi-Fi, input/output, audio via Bluetooth for flexibility, and direct single-cable streaming via USB Type-C.

The M2e is an entertainment package with various extraordinary features that bring consumers an unprecedented and immersive audiovisual experience. Combined with exceptional sound quality through integrated dual speakers customized by Harman Kardon, the M2e promises endless possibilities for home entertainment.

Additionally, ViewSonic is dedicated to helping consumers stay healthy while keeping them entertained. With their eye care in mind, the M2e is thoughtfully designed to deliver a visual experience that is virtually free of blue light in order to reduce eyestrain over prolonged viewing periods.

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iQOO Reveals Attractive Deals for Amazon Summer Sale



iQOO is all set with the sale of iQOO Z Series, iQOO 9 Series and iQOO 7 smartphones during the Amazon Summer Sale Event. These power packed smartphones promise to deliver an ultra-gaming performance with industry-leading features to its Gen Z and Young Millennial consumers.

These smartphones will have two years’ service warranty applicable across 650+ company-owned service centers located across the country.

Powered with Snapdragon® 778 5G Mobile Platform, the iQOO Z6 Pro 5G is equipped with 66W FlashCharge, 12GB + 4GB Extended RAM 2.0 capabilities, etc. to provide unmatched performance and ultra-gaming experience. The smartphone comes equipped with flagship-level 32923mm2 VC liquid Cooling technology, 4D game vibration with linear motor along with ultra-game mode to provide seamless and uninterrupted gaming experience. Striking a perfect balance of performance and power, the iQOO Z6 Pro 5G comes equipped with a 4700mAh large battery along with 66W Fast Charging technology that helps in charging 50% battery in just 18 mins.

iQOO Z6 44W comes equipped with Snapdragon® 680 Mobile Platform, 44W FlashCharge, 8GB + 4GB Extended RAM 2.0 capabilities, FHD+ AMOLED Display, etc. to provide industry-leading performance. It also boasts ultra-game mode to provide a seamless and uninterrupted gaming experience to the users. Wrapped in an amalgamation of solid build and superior cameras, the iQOO Z6 44W comes equipped with an AG matte finish for a premium look and feel. It has a triple rear camera setup with 50MP AI rear camera with 2MP dedicated Bokeh and Macro camera setup to capture precious memories with ease.

Additionally, iQOO recently announced a new offering – iQOO Z6 5G without the charger as an option for its customers. The brand has taken this initiative as a step to reduce its carbon footprint and have a positive impact on the environment. Customers will have both the options to purchase the smartphone wherein they can choose to purchase with or without the charger. 

Earlier this year, iQOO launched India’s Most Advanced Flagship Series–iQOO 9 Series i.e., designed for on-the-go gamers and revolutionizes the smartphone user experience to match professional esports standards. iQOO 9 Pro, iQOO 9 and iQOO 9 SE are category-defining devices that are infused with best-in-class hardware specifications and software capabilities and promise to bring extreme performance with ultra-mobile gaming, superior camera, and multi-media entertainment experiences to consumers in India. 

Continuing iQOO’s commitment to ‘Make in India’, the iQOO Z Series, iQOO 9 Series and iQOO 7 smartphones have been manufactured at vivo’s Greater Noida facility. Also, to offer a seamless after-sales service experience to its valued customers, iQOO customers can now visit any of the 650+ company-owned service centers located across the country.

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Eufy by Anker to Launch Robovac G20 Hybrid in May



Eufy by Anker shall announce its most advanced version of Robotic vacuum cleaner in India – ‘Robovac G20 Hybrid’ by mid of the next month. RoboVac G20 Hybrid shall come with 2 in 1 sweep and mop feature along with the smart navigation. The product shall be available with leading retail stores along with e-commerce platforms.

In India, Eufy offers a robust range of robotic vacuum systems, including the RoboVac G10, G30, and 35C. Since Covid19, the firm has had rapid expansion in India. The company’s revenue has increased by double under its Eufy range, owing to a surge in sales of robotic vacuum cleaners. Speaking on the upcoming launch, Mr. Gopal Jeyaraj – Country Head, Anker Innovations said, “After seeing the previous response, we are enthusiastic for the future introduction of our Robovacs. The products are a one-time investment for every Indian household.”

The new Robovac G20 Hybrid will include Eufy’s signature Boost IQ technology, which will provide increased suction power to get a higher degree of cleanliness. Eufy RoboVac will come with many sophisticated controls, built for a smarter life, and will operate with little noise. The smart controls include – smart navigation, AI Map 2.0 Technology, no-go zones, multi-floor mapping, and more. Because of its voice-activated control, it is compatible with Google Assistant and Alexa.

Eufy by Anker, Robovac G20 Hybrid, IT News, Technology News, Digital Terminal  

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