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IT Spending in India to Grow 6.7 Percent in 2019

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India’s IT spending is projected to total $89.2 billion in 2019, an increase of 6.7 percent from estimated spending of $83.6 billion in 2018, according to the latest forecast by Gartner, Inc.

IT spending in India continues to be driven by digital business transformation initiatives from both private and public organizations. Both sectors have become adaptive to business model change and bring new practices, develop new capabilities and create new ways to succeed in the digital world.

Gartner analysts are discussing the key IT and business issues that are driving digital business this week during Gartner Symposium/ITxpo which is taking place here until Friday.

In particular, three segments are on pace to bolster IT spending levels in India in 2019 (see Table 1). “Spending on devices (PCs, tablets and mobile phones) is set to total $33 billion in 2019, a growth of 7.4 percent year over year,” said Ganesh Ramamoorthy, managing vice president at Gartner. “Mobile phones are contributing to the growth in the segment, and their growth is led by the continued shift from feature phones to smartphones. The increasing demand for quality mobile phones has led to the rising average selling price of mobile phones in India, positioning India as having the third-fastest device market growth — behind Indonesia and South Africa.”

“An increased focus on providing a better customer experience is increasing spending on enterprise application software,” said John Lovelock, research vice president at Gartner. “The software as a service market is driving growth in almost all software segments in India, and the customer relationship management SaaS market in India is among the fastest growing in the world. Overall, enterprise software spending is forecast to amount to $6.3 billion and grow 12.9 percent in 2019.”

Table 1. India IT Spending Forecast (Millions of U.S. Dollars)

Segments 2017 Spending 2017

Growth (%)

2018 Spending 2018

Growth (%)

2019 Spending 2019

Growth (%)

Communications Services 30,419 7.0 29,970 -1.5 30,585 2.1
Datacenter Systems 3,370 14.9 3,467 2.9 3,624 4.5
Devices 28,726 27.4 30,737 7.0 33,014 7.4
Enterprise Software 4,884 13 5,584 14.3 6,306 12.9
IT Services 12,611 16 13,840 9.7 15,706 13.5
Overall IT 80,010 15.8 83,599 4.5 89,235 6.7

Source: Gartner (November 2018)

Spending on IT services is forecast to experience the highest growth in 2019 with a 13.5 percent increase year over year. In this segment, both the business process outsourcing (BPO) and consulting segments are bolstering the growth of IT services spending in India. The BPO segment is projected to reach $1.7 billion and is on pace to achieve 18.5 percent growth, the highest 2019 growth rate of the IT services segment. The consulting segment is ranked second, totaling $4 billion — a 15.9 percent increase in 2019.

“The IT buying pattern in India signals the increased use of cloud services by organizations,” said Partha Iyengar, research vice president and distinguished analyst at Gartner. “Instead of buying their own servers, organizations are turning to the cloud. As organizations continue their digital transformation efforts, shifting to ‘pay for use’ will continue. This sets organizations up to deal with the sustained and rapid change that underscores digital business.”

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ASUS ROG Announces ROG Masters Asia Pacific eSports Tournament

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ASUS ROG will host its first ROG Masters Asia Pacific eSports tournament from March to April 2021. Due to COVID-19 pandemic affecting travel around the region, the tournament will be conducted entirely online, with quarterfinal to final matches livestreamed.

The ROG Masters tournament will feature Counter-Strike: Global Offensive (CS:GO) as the official game title will provide opportunity to teams with enthusiastic players to pitch their skills against each other, as well as the best professional teams from their market and in the region.

Tournament Structure

The tournament will see various teams from 15 markets across the region vying for the chance to be crowned as the first ROG Masters Asia Pacific Edition CS:GO Champion. 

The tournament will be played in three stages played over the course of 2 months:

  • Country qualifiers
  • Country finals
  • Asia Pacific finals

Country qualifiers matches for India will start in the second week of April 2021; 8th April and the finals to be held on the 10th April. The India finals to find the top three teams to represent the country will be livestreamed live on 10th April.

Professional teams from across the region will be automatically placed into seeded positions in the country finals. This gives a greater chance for non-professional, enthusiast teams from India to get through the qualifiers and meet the pro teams in the country finals. 

Country Champions will then go on to experience battling winning teams from other APAC markets in the finals that will be livestreamed during 22nd to 25th April 2021.

Prizes

3 qualifying teams from India finals will stand to win US$800 for first place, US$400 for second place, US$200 for third place. They will then go on to the Asia Pacific finals with the chance to win the following prizes for the championship:

ROG Masters APAC ChampionshipAPAC Finals (USD/ team)
1st$10,000
2nd$3,500
3rd$1,500

Registration and Official Tournament Website

Registration for the first ROG Masters Asia Pacific tournament opens on February 8, 2021 at the tournament’s official website.

Registration closes on February 28, 2021 Further details, match schedules, pro team information as well as rules and regulations can also be found on the tournament website.

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Garena Launches Free Fire South Asia Showdown: Battle of the Stars

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Garena has announced the Free Fire South Asia Showdown: Battle of the Stars, Free Fire’s first-ever esports tournament for the South Asia region. Taking place on 6 February, the tournament will feature some of the gaming community’s favourite Free Fire streamers and personalities from India, Pakistan, Nepal, and Bangladesh.

The Free Fire community has continued to expand in South Asia and across the world, with the mobile battle royale game the most downloaded mobile game globally in 2020, according to App Annie. Through the Free Fire South Asia Showdown: Battle of the Stars, Garena will look to continue its efforts to excite and delight its fast-growing South Asian community with exciting Free Fire content, and to support and develop the incredible online community in the region.

Tournament Format

The Free Fire South Asia Showdown: Battle of the Stars will feature a total of 12 teams. Each team will be led by one of the top 3 streamers from each of the 4 participating nations – chosen by public voting – in this epic clash to determine the best in the region. 

The 12 teams will compete in the Battle Royale Squad mode for a slice of the 1 million diamond prize pool. The ultimate winner of this star-studded tournament will receive 500,000 in-game diamonds; the first and and second runners-up will be awarded 300,000 and 200,000 diamonds respectively. 

Invited Teams

The Free Fire South Asia Showdown: Battle of the Stars will feature some of the most popular streamers and personalities from across South Asia. 

The team captains for each nation are: 

India

  • Total Gaming (19.4 Million YT Subs)
  • Desi Gamers (7.8 Million YT Subs)
  • Two-Side Gamers (6.85 Million YT Subs)

Bangladesh

  • Gaming with Nayeem (1.6 Million YT Subs)
  • Illusionist YT (479K YT Subs)
  • Gaming With Zihad (698K YT Subs)

Nepal 

  • Sooneeta (3.26 Million YT Subs)
  • Bshow Mgr (399K YT Subs)
  • Tonde Gamer (2.37 Million YT Subs)

Pakistan

  • RKG ARMY (1.77 Million YT Subs)
  • Unusual Gamer (81K YT Subs)
  • The Skinzo FF (75.5K YT Subs)

Broadcast Details:

Fans can witness all the high-octane action by tuning in to the live broadcasts of the Free Fire South Asia Showdown: Battle of the Stars. These will be hosted on Free Fire Esports India YouTube and Facebook, Free Fire Bangladesh Official YouTube and Facebook, as well as on BOOYAH!. 

To cater to the diverse South Asian community, the matches will be streamed with live commentary in 5 languages – Bengali, English, Hindi, Nepali and Urdu.

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Top Gaming Accessories for Ultimate Gaming Experience

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Witnessing the consumer behaviour being impacted drastically last year, the year 2021 has welcomed an immense lifestyle change for gamers. Gaming has been one of the sectors that witnessed a spike like never before. From casual gamers to professional gamers, the segment realised immense growth in a matter of a few months. A lot of people opted for gaming for the first time with more time in hand, while amateur gamers worked on their skills to shift to pro-level. Owing to ‘isolate and chill’ mode to beat the anxiety and paranoia, a lot of people moved to ‘Play@Home’ and for many, it was rekindling their old gaming habits with the bountiful time in their grasp.

While gaming serves as a boosting engagement, it is important to have the kit and accessories to ensure the seamless and immersive experience of gaming. Especially for those who have just adopted gaming as a new hobby and do not want to invest steeply in buying the expensive accessories, we bring a perfect start-up kit to you that is sure to pave your path to the next level

Logitech G331: Enjoy the whole experience of all your favorite games with Logitech G331 gaming headset that produces big sound to get you into the game. Experience the thrill of a complete gaming experience where you hear everything and everyone hears you. The 6 mm mic ensures that your squad-mates can hear you clear and distinct. It also has an option of Flip-to-mute boom that silences you when you don’t want to be heard. The headphone is all set to work with your PC or Mac or with gaming consoles including PlayStation 4™, Xbox One™, Nintendo Switch™, and mobile devices via 3.5 mm cable. In fact, everything about these headphones is about comfort: The deluxe lightweight leatherette ear cups and headband are made to keep pressure off your ears that is available at Amazon.in at an offer price of INR 5995 .

Logitech G213: Sitting at your gaming desk in front of your gaming monitor might be the way for most PC gamers, but unless you’ve got a killer set-up with a solid keyboard, it may still not satiate your gaming soul. With a RGB color spectrum illumination lets you easily personalize up to 5 lighting zones from over 16.8 million colors to match your style and gaming gear, the Logitech G213 ensures you have a great customisable gaming experience. The G213 comes with a  performance that is up to 4x faster than standard keyboards and features keys that are specially tuned to deliver a superior tactile experience. The dedicated media control allows you to quickly play, pause, skip and adjust the volume of music right from the keyboard. the brilliant color spectrum. The G213 also offers 12 function keys with custom commands and more with free Logitech gaming software. This keyboard is available at Amazon.in at an offer price of INR 4995

Logitech G102 LIGHTSYNC: It is of paramount importance to have an exact grip and size while using a gaming mice. With LIGHTSYNC RGB lighting across, Logitech G102 is designed to work seamlessly in any system to enhance your gaming experience. The classic six-button design provides both comfort and confidence that can be customised across 16.8 million colours so you can explore, cast spells, and play just like you want. With 8,000 DPI sensor – The gaming-grade sensor responds precisely to your movements. But if you’re looking to fine-tune controls, free-to-download customization software is easy to use and set up with Logitech G HUB software. it is a complete customization suite that allows you to personalize lighting, sensitivity, and button commands on your G102 mouse. It is available in Amazon.in at an offer price of INR 1985.

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