Apple debuted iPhone 15 Pro and iPhone 15 Pro Max, designed with aerospace-grade titanium that’s strong yet lightweight to deliver Apple’s lightest Pro models ever. The new design also features contoured edges and a customisable Action button, allowing users to personalise their iPhone experience.
“This is the most pro lineup we have ever created, with a state-of-the-art titanium design, the best iPhone camera system yet that enables game-changing new workflows, and the A17 Pro chip, which ushers in a new chapter of performance and games never before seen on iPhone,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “iPhone 15 Pro and iPhone 15 Pro Max represent the best of Apple design and industry-first innovations to help enrich the everyday experiences of our users, while enabling them to unleash their creativity.”
A Stunning, Lightweight, and Durable Design
Available in 6.1-inch and 6.7-inch display sizes, iPhone 15 Pro and iPhone 15 Pro Max feature a strong and lightweight titanium design — a first for iPhone. This premium alloy — the same used in spacecraft — has one of the highest strength-to-weight ratios of any metal, making this Apple’s lightest Pro lineup ever. Both models feature a new refined brush texture, contoured edges, and the thinnest borders on iPhone. This new design highlights the Super Retina XDR display with Always-On and ProMotion technologies for an exceptional viewing experience.
The all-new Action button replaces the single-function switch used to toggle between ring and silent, offering additional options so users can choose between quickly accessing the camera or flashlight; activating Voice Memos, Focus modes, Translate, and accessibility features like Magnifier; or using Shortcuts for more options. A press-and-hold gesture with fine-tuned haptic feedback and visual cues in the Dynamic Island ensure the new button launches the intended action.
A17 Pro: A New Generation of Apple Silicon for iPhone
Bringing pro performance and capabilities, iPhone 15 Pro and iPhone 15 Pro Max are powered by A17 Pro, the industry’s first 3-nanometer chip. Continuing Apple’s leadership in smartphone silicon, A17 Pro brings improvements to the entire chip, including the biggest GPU redesign in Apple’s history. The new CPU is up to 10 percent faster with microarchitectural and design improvements, and the Neural Engine is now up to 2x faster, powering features like autocorrect and Personal Voice in iOS 17. The pro-class GPU is up to 20 percent faster and unlocks entirely new experiences, featuring a new 6-core design that increases peak performance and energy efficiency.
Now with hardware-accelerated ray tracing — which is 4x faster than software-based ray tracing — iPhone 15 Pro offers smoother graphics, as well as more immersive AR applications and gaming experiences. iPhone 15 Pro brings true-to-life gaming to the palm of users’ hands with console titles never before seen on a smartphone, like Resident Evil Village, Resident Evil 4, Death Stranding, and Assassin’s Creed Mirage.
A17 Pro includes a dedicated AV1 decoder, enabling more efficient, high-quality video experiences for streaming services. Additionally, a new USB controller enables USB 3 speeds on iPhone for the first time, now supporting much higher transfer speeds and video output up to 4K at 60 fps HDR.
A Powerful Pro Camera System for More Creative Control
Through a deep integration of hardware and software, the advanced camera systems on iPhone 15 Pro and iPhone 15 Pro Max both pack the equivalent of seven pro lenses — all enabled by A17 Pro. With the power of computational photography, the 48MP Main camera, built exclusively for the Pro lineup, gives users even more flexibility with a new 24MP super-high-resolution default, offering incredible image quality at a practical file size ideal for storing and sharing. The Main camera allows users to switch between three popular focal lengths — 24 mm, 28 mm, and 35 mm — and even choose one as a new default.
In addition to 48MP ProRAW, the Main camera also supports 48MP HEIF images with 4x more resolution. iPhone 15 Pro features an expansive 3x Telephoto camera, and iPhone 15 Pro Max provides the longest optical zoom ever on iPhone: 5x at 120 mm. Great for close-ups, wildlife photos, and catching the action from further distances, the new Telephoto camera on iPhone 15 Pro Max has an innovative tetraprism design with a combined optical image stabilization and autofocus 3D sensor-shift module, Apple’s most advanced stabilisation system yet.
Next-Level Wireless Performance and Connectivity
The iPhone 15 Pro lineup offers convenient new ways to charge, find friends in busy places, and stay connected while traveling. Both models use the USB‑C connector, a universally accepted standard for charging and transferring data, allowing the same cable to charge iPhone, Mac, iPad, and the updated AirPods Pro (2nd generation). Users can also charge AirPods or Apple Watch directly from iPhone with the USB‑C connector. iPhone 15 Pro and iPhone 15 Pro Max support USB 3 for data transfer speeds up to 10 gigabits per second, up to 20x faster than before.
iPhone 15 Pro and iPhone 15 Pro Max now support Wi-Fi 6E for greater wireless performance, including up to 2x faster speeds, and introduces the first Thread-enabled smartphones, opening up future opportunities for Home app integrations.
iPhone 15 Pro and iPhone 15 Pro Max come equipped with super-fast 5G, and include:
Support for MagSafe and future Qi2 wireless charging.
Improved audio quality on phone calls, including those made on FaceTime or third-party apps. Sound quality gets even better when users select Voice Isolation, so conversations come through loud and clear, even if they are somewhere noisy.
eSIM with support from more than 295 carriers. When traveling the world, users can stay connected through affordable international roaming plans from their existing carrier, or purchase prepaid eSIM plans in over 50 countries and regions, including Australia, Italy, Thailand, and more.
Featuring iOS 17
iPhone 15 Pro and iPhone 15 Pro Max feature iOS 17,8 making iPhone even more personal and intuitive with new features:
The Phone app gets major updates, with Contact Posters that allow users to customise how they appear to their contacts, and Live Voicemail, which leverages the power of A17 Pro to see real-time on-device transcription as someone leaves a voicemail. Users can even pick up the call while the caller is leaving their message.
Messages gets a new stickers experience, more powerful search, transcription of audio messages, and Check In, which allows users to automatically notify friends and family when they have made it to their destination safely.
NameDrop gives users a new way to use AirDrop to more easily share contact information by simply bringing two iPhone devices together. The same gesture can be used to AirDrop content and more, and now users can step away from each other and finish sending large files over the internet.9
StandBy gives users a customisable full-screen experience with glanceable information designed to be viewed from a distance when iPhone is on its side and charging. With the Always-On display of iPhone 15 Pro and iPhone 15 Pro Max, StandBy stays on to show useful information — perfect on a desk, nightstand, or kitchen counter.
Interactive widgets on the Home Screen, Lock Screen, and in StandBy allow users to take action with just a tap, making it easy to complete a to-do, or play or pause a song right from the widget.
Safari adds greater protection for Private Browsing and introduces profiles, helping users separate their browsing for topics like work and personal.
iOS 17 delivers many more updates, including Journal,10 a new app that helps iPhone users reflect and practice gratitude through journaling, improvements to autocorrect and Dictation that make entering text faster and easier than ever before, password and passkey sharing with iCloud Keychain, and much more.
The new Contact Posters experience in iOS 17 on iPhone 15 Pro.
The new Live Stickers experience in iOS 17 on iPhone 15 Pro.
Contact sharing via NameDrop in iOS 17 on iPhone 15 Pro.
Pricing and Availability
Phone 15 Pro and iPhone 15 Pro Max will be available in black titanium, white titanium, blue titanium, and natural titanium finishes. iPhone 15 Pro starts at INR 134900 and is available in 128GB, 256GB, 512GB, and 1TB storage capacities. iPhone 15 Pro Max starts at INR 159900 or and is available in 256GB, 512GB, and 1TB storage capacities.
