
Apple has officially announced the launch date for the highly anticipated iPhone 17 series. The global unveiling will take place on September 9, 2025, at 10:30 PM IST during Apple's "Awe Dropping" event at the Steve Jobs Theatre in Cupertino.
Availability in India
For Indian consumers, the iPhone 17 series will be available for pre-order starting September 12, 2025. The official sale will commence on September 19, 2025, across Apple Stores and online platforms.
The iPhone 17 lineup is expected to comprise four models. The standard iPhone 17 is expected to feature Apple’s new A19 Bionic chip, along with upgraded camera capabilities. The iPhone 17 Air is anticipated to be the slimmest Apple phone yet, designed for portability while maintaining high performance. On the premium side, the iPhone 17 Pro may include a durable titanium frame and advanced photography features, while the iPhone 17 Pro Max is expected to be the flagship model with the most advanced specifications.
Although official pricing has not yet been shared, several reports suggest that the iPhone 17 could start around ₹79,900, the iPhone 17 Air near ₹90,000, the iPhone 17 Pro at roughly ₹1,29,900, and the Pro Max at approximately ₹1,39,900. Analysts note that these prices align with Apple’s strategy of maintaining a premium segment presence in the Indian market.
A key highlight across the new lineup is expected to be the A19 Bionic chip, which promises faster performance and improved energy efficiency. The devices are also anticipated to run iOS 26, introducing new AI-driven features, smarter Siri functionality, and enhanced app personalization. Photography enthusiasts may benefit from camera upgrades, particularly in the Pro models, which could include a periscope telephoto lens, improved optical zoom, better low-light performance, and even support for 8K video recording.
Significantly, media reports suggest that Apple plans to manufacture all four iPhone 17 models in India, including the Pro variants. This move could further reduce Apple’s reliance on China for production and underscore the company’s long-term commitment to the Indian market.
The iPhone 17 series is generating excitement among tech enthusiasts and industry experts alike, with expectations that it will continue Apple’s legacy of innovation while catering to the growing demand for premium smartphones in India.