With the aim to combat the rising air pollution as northern India reels under a blanket of smog, Hero Electronix’s consumer technology brand, Qubo has launched a Car Air Purifier. The Made in India brand’s new Car Air Purifier comes at an ideal time when the AQI level is extremely high in many places in Delhi, with neighboring regions above 400 resulting in health repercussions such as burning eyes, breathing problems, and frequent headaches. This makes even simple tasks like getting into your car and reaching somewhere risky as people skip getting out of their homes to avoid health hazards, especially since on an average people spend more than 100 minutes commuting daily, across the country. The problem becomes even more acute for those traveling with kids and elders. 

With the rising air pollution, Qubo’s latest product effectively reduces air pollution inside the car ensuring clean air when you’re on the go. Its 3-layer filtration can remove PM 2.5-10, allergens, airborne bacteria, dust, cigarette smoke, chemicals emitted from plastics, exhaust fumes, and other toxic pollutants from your car while reducing odors and in turn effectively improving the air quality. The device comes with an automotive air quality monitoring system with a built-in TVOC sensor that can detect air quality and automatically adjust the fan speed. 

Commenting on the announcement, Nikhil Rajpal, CEO,  Hero Electronix said, “Again as winter begins in North India, smog is forming all over the region and particularly in the national capital region. While we can’t completely control our environment and the air we breathe, the need of the hour is to mitigate the risks as much as possible. With our team being based out of NCR, the issue is very personal and real for all of us. Our team has worked hard to bring this product in time to help our consumers manage the impact of pollution while they are on the go. This is in line with our motto of smart products actually making our lives better. Hopefully, products like the Qubo air purifiers help manage the situation a little till more fundamental solutions to this problem are found.”

The portable and lightweight product is compatible with every car adding to its overall ease of use. It is available for purchase on all channels – Leading Online portals like Amazon, Quboworld.com, etc and also across offline channels through a wide network of Dealer outlets.

With the lockdown eased out, everyone is finally heading back to their workplace, and commuting to work and back is now a usual daunting task. While you may think your car AC can keep the dust and pollution on the other side of the window, think again. Your car on the inside is almost as polluted as the outside with suspended dust particles, allergens, fumes, pet dander, and a lot more that cannot be seen with the naked eye. American accessories brand Scosche brings you ‘AFP2-SP FrescheAir’ — the perfect Portable HEPA Air Purifier that helps you breathe fresh clean deodorized air to protect you and your family whilst in your car.

The Scosche AFP2-SP FrescheAir is a highly portable air purifier-cum-deodorizer that is designed with a cylindrical shape to fit in the cup holder of any vehicle. Built to work on low power requirements, it runs off any USB Type-C charger (wall or car charger) and also includes a rechargeable battery within. It can double up as a portable power bank for your smartphone too. The compact design makes it very versatile to carry along anywhere or switch between vehicles. You can also use it at home, in an office cubicle, hotel room, or other small spaces.

Scosche AFP2-SP FrescheAir makes use of a HEPA filter to clean and deodorize the ambient air. IT can filter up to 99.5% of PM2.5 (2.5-micron Particulate Matter) that is suspended in the air which can be anything from smoke fumes to pollen and dust. The filter helps capture these particles and also neutralizes the air to release fresh, clean air that’s safe to breathe. Not only does it clean the air of dust, it also helps neutralize any bad odors that could be lingering around inside closed spaces. A perfect gadget for pure, safe, odor-free interiors; great for those who live with pets. FrescheAir also features two operating modes Automatic and Manual. Automatic mode switches on the purifier the moment you turn on the car, while Manual mode allows you to set two fan speeds for efficient and faster purification. The fan is designed to be powerful and super quiet to help it silently work without making itself obvious.

The Scosche AFP2-SP FrescheAir will be available in India at an introductory price of Rs 6,999 and can be purchased from Amazon and Tekkitake with a 1-year warranty period.

Aura Air is now launching its smart air management platform in India. Aura Air air-purifiers detect, capture, and kill 99.9% of viruses, bacteria, mold and can remove airborne particles as small as 0.3 microns, including allergens and viruses. These IoT-enabled devices connect to a mobile phone and deliver real-time updates on the overall indoor and outdoor Air Quality Index (AQI) based on VOC (Volatile Organic Compounds), CO2 (Carbon Dioxide), CO (Carbon Monoxide), and fine particulate matter levels.

Aura Air purifiers have successfully cleared clinical trials confirming their effectiveness against the Corona virus in a study conducted at Sheba Medical Center and the results have been published in the world Journal of Surgery and Surgical Research. Aura Air is also in the process of getting Food and Drug Administration, USA approval.

Founded in 2018 by Eldar Shnaiderman and Aviad Shnaiderman, Aura Air is currently sold in 87 countries and used by marquee brands including the Sheraton, Hilton, CBRE, Subway, Coca-cola, and Audi among others. The Indian Air Purifier Market stood at over $85 million in FY21 and is projected to cross over $500 million by FY27*.

The Aura Air device helps to monitor indoor and outdoor air quality in real-time through its inbuilt sensors. The smart device filters and disinfects air through four stages:

• Pre-filter: Filtering the big particles like dust, pollen, animal hair
• HEPA Ray filter®: The patent pending ray filter consists of 3 unique antibacterial layers
• Sterionizer: Creating pure air with patented technology
• UVC: Kills bacteria, viruses, and parasites

Bharadwaj PV, Managing Director of Aura Air India said, “We believe that Aura Air has entered the Indian market at a very interesting time especially when people understand the need and requirement to invest in a wholistic air purification solution. Our products have been successful in filtering the COVID-19 virus and have been validated in India by NABL accredited laboratories. We are confident that individuals and companies will see value in our product especially as offices have reopened and theatres, malls, and restaurants are now at full capacity. We are expanding in India by creating a network of distributors and partners who are helping us spread the technology of Aura across customers in India.”

Aura Air is priced at ₹37,500 for the base variant.  Aura Business (Enterprise solution) is available from a starting price of ₹48,500. Aura Mini is available for ₹13,000.