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Famous Studio Launches Dolby Atmos and Dolby Vision Facility

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With the aim to enhance brand offerings and solutions, Famous Studios – an iconic Bollywood landmark and end to end film production facility becomes one of the first studios in the country to offer an all-inclusive Dolby certified post production facility. The facility includes a state-of-the-art Dolby Atmos Home Entertainment 7.1.4. sound mixing room with the latest Avid S6 console and Dolby Vision 4K HDR color grading licenses on Baselight and Da Vinci Resolve color grading technology. 

The technology set up offers an elevated immersive experience in producing and refining the video and audio content delivering bigger, more immersive audio experiences to viewers. With this technology Famous will help brands to unlock new creative and business potential with a digital content that is brighter, livelier and much more dynamic

Commenting on the technology upgrade, Mr. Anant Roongta, Managing Director, Famous Studios said, “As the world is making waves in digital advancements, the content consumption has shifted from HD+ to 4K in line with the heightened expectations and demands of consumers today. We are one of the first to be licensed and secured with an investment of 2 Crores, the Dolby Atmos & Dolby Vision facility promises to augment the creative output of the content producers across OTT, Film and Music which is not only ahead of the curve but also more efficient compared to other systems in terms of accuracy and quality.

Dolby Atmos is the most contemporary surround format in cinema and home theater, delivering bigger, more immersive audio experiences to viewers. Instruments and vocals can be isolated and articulated with incredible clarity and the use of multi-dimensional space makes listeners feel like they’ve stepped inside the song.”

While the Dolby Atmos is powered by Avid’s latest S6 and Dell technologies platform consisting 11 speakers and 1 Subwoofer that is capable of handling audio mixing for all platforms. Dolby Vision is is capable of delivering the high dynamic range better than HDR 10 with (12bit color depth).  With this new advancement, Famous studio becomes India’s only specialized Post Production Company with a gamut of services under one roof.

Mr. Roongta added, “As a legacy brand since 1946 known for having a distinctive approach within the Indian Film Industry and beyond, we endeavor at Famous Studios to expand the creative palette for artists and creators and deliver superior content to our partner brands. With Dolby Atmos becoming more readily available across devices and content, it’s been embraced by both audiences and the world’s top content creators. In the recent past at Famous Studios, we enabled mixing and delivery of music in Atmos for Jio Saavn.”

Famous Studios is known for offering state of the art services from editing to color grading to VFX/CGI and now Dolby Atmos all under one roof.

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Voot Studio to Stream the Progressive Series ‘HER- Women in Asia’

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Voot has been successfully working towards creating a wholesome entertainment ecosystem to cater to its diverse audience needs with hours of exciting content across formats and genres.  The platform’s brand solutions arm, Voot Studio, has now partnered with leading German international broadcaster, Deutsche Welle, to stream the progressive series ‘HER- Women in Asia’. The series is based on the inspiring real-life transformational stories of women from the Asian sub-continent. The series will stream exclusively on VOOT from 11th June, 2021. 

With topics ranging from online dating to beauty, ‘HER- Women in Asia’ comprises of six episodes, each 15-minutes long, highlighting the stories of women from different walks of life residing in Indonesia, Malaysia, India, Pakistan, and Taiwan. The series focusses on telling universal, existential and deserving stories with each episode showcasing three women who share their experiences about online dating, marriage, career, beauty and more. 

Speaking about the association, Chanpreet Arora, Head AVOD (Voot), Viacom18 Digital Ventures, said: “As an effective partner of choice for brands, VOOT Studio has been successful in driving a brand’s message and reach by providing the right platform and relevant audience engagement opportunity. Our collaboration with Deutsche Welle’s ‘HER- Women in Asia’ is a step further in this direction to bring forth stories that are relevant and have a universal appeal. We are happy to partner with them to showcase an engaging and inspiring series that will strike the right chord with our viewers on Voot.”

Commenting on the collaboration, Daniel Schulz, Distribution Manager for DW in Asia, said: “We are excited to be joining hands with a partner like Voot to reach out to India’s diverse audience which is interested in both entertainment as well as informative and valuable content. Our goal is to promote versatility and ensure that real life stories on important topics like women’s empowerment, cultural diversity, environment, technology, and sustainability are accessible to people across the globe. We are constantly working not only to meet the audience’s expectations of being a credible news destination, but also to create motivating stories and educational programs for curious minds.” 

“HER celebrates the freedom of expression for women, and at DW, we believe there is demand for high-quality ‘infotainment’ formats which give voice to serious messages. We’re very thrilled to launch “HER” on Voot; it’s a perfect amalgamation of synergies giving us the right platform to reach our desired target audience,” said Jaya Oberoi, DW Distribution Representative for India, Sri Lanka, Afghanistan and Bangladesh. “India is a key market which offers tremendous opportunities. We aim to focus on co-production collaborations to provide digital content which is relevant and to steadily grow in the regional space,” she concluded.

With an aim to showcase thought provoking stories of Asian women from different parts of the society, the series will make viewers ponder upon the challenges they face while highlighting what makes them unique. ‘HER- Women in Asia’ will be available to stream on Voot from 11th June, 2021.

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Lionsgate Play Celebrating Pride Month with Best Titles

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Celebrating love and inclusivity this month, premium video streaming app, Lionsgate Play has unveiled its colourful logo to mark the Pride month celebrations. The direct-to-consumer platform stands in solidarity with the LGBTQ+ community with its colourful logo and by showcasing representation of the community in the best of cinema. The lineup boasts some of the best socially significant titles with popular characters who have won hearts of millions with their charismatic and bold performance in this space.

Lorraine (Charlize Theron) and Delphine (Sofia Boutella) in “Atomic Blonde”- The Action thriller film Atomic Blonde navigates the life of Lorraine Borughton, an undercover MI6 agent who is sent to Berlin to investigate the murder of a fellow agent and recover a missing list of double agents. There she partners with embedded station chief David Percival to navigate her way through the deadliest game of spies. The writer included a subplot of having a bisexual couple in the film that was not a part of the original book

Erica Myles (Anna Friel) and Anna Garner (Louisa Krause) in The Girlfriend Experience- Season 2

The 14-episode anthology drama series follows two parallel stories each focusing on entirely new characters, relationships, plotlines, and locations. One set in Washington D.C follows the story of Erica, a finance direct of a Republican super PAC, and Anna, a GFE provider. Erica enlists Anna’s help in blackmailing a high-powered fundraiser to deliver on her fundraising goals.

The other is set in New Mexico follows the life of Bria Jones, a former-high end escort and her estranged thirteen-year-old stepdaughter who enters the Witness Protection Program in order to escape an abusive relationship

Amber (Charly Clive) in Pure:  Marnie, a 24-year-old is diagnosed with a form of OCD called Pure O. Discovering and coming to terms with her mental health, she is struggling with her thoughts, most of it is plagued by intriguing sexual pondering that occurs at the most inappropriate of instances. Dealing with new, unprecedented feelings, she makes the decision to make a drastic change by shifting from Scotland to London in search for answers. Navigating the exploratory journey of herself, she is skeptical of what the future holds. Pure was nominated for British Academy Television Craft Award for Breakthrough Talent and received an IMDB rating of 7.4/10.

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Top 6 Podcasts That You Should Listen

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A podcast is a collection of digital audio spoken word files, which you can download and listen to on your computer. Streaming applications and podcasts make tracking your personal queue easy across many podcasts and computers.

One or more rotating hosts that address a particular topic or event are typically a Podcast series. Discussions and contents of a podcast range from careful scripting to improvisation.

KHABRI

Khabri is India’s fastest growing vernacular audio platform targeted at next billion internet users. Knowledge has been the cornerstone for the upward economic movement of any society, and we at khabri are committed to deliver that in the most accessible way. Fundamentally, we are looking at changing the very operating system of India.

Khabri is a two-way platform which renders immense ease at both creating and consuming the content. We were backed at the very inception stage by the likes of YC, GSF accelerator and a lot many other marquee angels. Steadily, as we evolved and learned more and more from our consumers and creators, we adapted and tweaked our tech, product and, in turn, delivery. Consequently, we have the best matrices in terms of engagement, retention and returning users among the best of audio platforms. We raised another round of capital for the next level of surge and got the best partners again in Global A lister angels who believed in our dream.While offering listeners to discover and consume great audio content, It also offers users an opportunity to create audio content and get discovered. Given the ease of content creation in Audio, content creation is a big hit among audiences from tier II & III states of India. Khabri offers an exclusive array of creators who range from popular YouTubers to housewives. Each creator comes with a unique style and content to give the user chooses to find content best suited to them. The app is free of cost and offers users the option to download the content and consume it offline.

AAWAZ.COM

Agrahyah Technologies has launched aawaz.com, an audio on demand platform with professionally generated content in vernacular languages. With this, people can listen to podcasts, chat shows, and interviews and also read articles and features. Aawaz.com is currently available in Hindi, and as both website and Android app.

Aawaz.com will also have ML (machine learning) and AI (artificial capabilities) based capabilities to recommend and personalize content based on user’s preferences. With the app, people can listen to over 150 hours of audio content which is scripted, recorded, and presented as podcasts and shows. Both audio and text content are spread across multiple genres including entertainment, lifestyle, health, fiction, literature, devotional, comedy, humor and more.

AUDIOMATIC

Audiomatic is India’s first podcast network that launched in April, 2015. As of June 2015, the website hosts four programs, each of which has episodes ranging from 15–20 minutes. The podcasts are either weekly or fortnightly, and offer content in genres such as food, science, culture, current affairs, entertainment and humor.

As of June 2015, Audiomatic has four podcasts – The Real Food Podcast, The Intersection, Ask Aakar Anything and Our Last Week. All the programs are in English, and release a new episode fortnightly, except Ask Aakar Anything, which is a weekly podcast. The Real Food Podcast is hosted by food writer Vikram Doctor, who explores ingredients and Indian food habits and obsessions. According to the show’s page on Audiomatic’ s website, the podcast offers information about the origins of and legends associated with various Indian ingredients and recipes.

HEADFONE

Headfone specializes in vernacular podcasts, talk shows, short stories, and other forms of audio content. Its podcasts on religion and spirituality, kids and family, news and politics (including the PM’s Mann Ki Baat) are quite popular. Interestingly, Headfone lets users record their own podcasts and publish them on a public profile.

CASTBOX

Cast box is an app that distributes free podcasts. As of 2019, it has about one million podcasts available through it, including about fifty million podcast episodes. It also has a premium platform. In June 2019, Cast box integrated with Waze, allowing playback controls to pause, skip, or restart episodes.

In addition to its library of podcasts from other distributors, Cast box also produces its own shows. In 2018, Cast box partnered with Heard Well on the podcast series Heard Well Now, which highlights early career musical artists. As of 2018, Cast box produced 25 different original podcasts, with This Sounds Serious being released in 2019.

APPLE PODCASTS

Podcasts is a media player application developed by Apple Inc. for playing podcasts from the iTunes Store. It is available for the iOS, iPadOS, tvOS, watchOS, and macOS operating systems.

A standalone Podcasts app was initially released for iOS on June 26, 2012, after formerly being a section of the iTunes app. It was followed by launches on Apple TV on September 24, 2012, tvOS on January 26, 2016, and watchOS on September 17, 2018. It was released with macOS Catalina on October 7, 2019 as one of three applications created to replace iTunes.

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