Chingari announced the launch of its exciting contest ‘Chingari Star’. The contest launched by the app will be open for creators and users to participate across India from 1st -28th February 2022. The contest aims at identifying the upcoming talent in India and promote them on the platform as the Chingari Star of the year. Along with the title, Chingari creators and users also stand a chance to win cash rewards up to INR 2 Cr. Along with the title, the Chingari Star alone will take home a whopping cash reward of INR 1 Crore.
With the growing availability and affordability of internet in India, the growth in content usage has also increased exponentially in the last 2 years. With this there has also been a boost in the demand for new and fresh content. This demand generates great opportunities for the creator’s community in India. Content creators today are artists, storytellers, subject matter experts who are generating high quality content for short video platforms. Short videos have become the most engaging format for creators and viewers. Focusing on this dynamic shift in the consumption behavior and demand for fresh and unique content, Chingari has announced the Chingari Star contest.
With this contest, the app creators are aiming at identifying the upcoming talents from the remotest corners of India and giving them a platform to promote themselves, their unique skills and reach out to a larger audience across the nation. The contest is open for both already existing and new/ potential creators and users of the app. Users have to simply follow the below-mentioned steps and they can stand a chance to win handsome cash rewards and become the ultimate Chingari Star:
Step 1: Complete your profile on Chingari
Step 2: Upload 5 videos on the app
Step 3: Apply to become a Chingari Star
The winners will be selected on the basis of votes garnered by each creator for their content. The results will be announced in March 2022.
Mr. Sumit Ghosh, Co-founder & CEO, Chingari App expressed, “Chingari’s upward growth journey has been massively supported by our creator’s community and our viewers. Through this contest we are trying to motivate our existing creators to bring in their A game with fresh and brand new content, as well as inviting new creators to come and explore our platform. India is known for its great cultural diversity and is the biggest pool of creative talent, and our focus as a short-video app is to give the right platform to this talent and showcase their creativity and cultural diversity. We want creators in India to achieve the greatest fame that they have dreamt of through our platform.”
“We are looking forward to a great response and enthusiasm from the creator’s community for this contest. The invitation to generate high quality, fresh content is open to all. It could be an actor uploading his spectacular monologues from Latur, an upcoming poet from Bhilai, a cook uploading amazing recipe videos from Mewar or a classical Kathak dancer from Odhisa. Obtaining the Chingari Star title will bring many more opportunities for the winner. The monetary rewards will help us in gaining more traction from the creators and viewers as well as motivate them further in participating in the contest”, remarked Mr. Deepak Salvi, Co-founder & COO, Chingari App.
The Chingari Star contest will go live on 1st Feb up to 28th Feb 2022. Contest winners will be announced in March, following which the winners will be invited to Mumbai for a grand victory celebration. Every Chingari user will get 5 votes each day to vote for their favorite creators. 1000s of users who are actively voting, spending time watching videos on the app stand a chance to win attractive prize money.
Top Five Ways to Make Your Home Ready for IPL Screening
Indians are big on two things: culture and cricket and an IPL season is no less than a festival in our country. With the current season in full swing and covid restrictions relaxed all over the country, all our post-work hours are reserved to watch matches with friends and family. Here is a curated list of things you would need to play the perfect host for an IPL screening at your place. Get ready to spend the evening cheering on your favourite team with food, drinks, music and games, all at the tap of a button and avail exciting deals and exceptional offers on all your orders.
- Snacks and beverages are a must at any match screening! Order from a wide selection of snacks, beverages, and desserts from ‘Dunzo Daily’ and enjoy the match without being disturbed. After all, it is always better to binge on snacks than biting your nails! When it comes to IPL, there is always room for more people and Dunzo will take care of all your edibles in 19 minutes.
- Amp up the setting by getting quirky party essentials like masks, party poppers, whistles, balloons with your team’s color etc. from an array of e-commerce apps or the local party shops’ websites (like Amazon). With all of these apps at your service, you don’t have to fret over finding these funky items and they will definitely add to the vibe of the party.
- Don’t forget that the right music can always make or break your party. Keep your playlist ready for the fours, sixes and wickets. Cheer your favourite players on till the very end and beyond. After all, the party shouldn’t end with the match. You have to celebrate your team’s victories too. Gear up to groove all night and curate the ultimate party playlist on any of the audio streaming services available on your app store.
- What is a screening without fries, pizzas or biryanis? Spice up your evening with the lip-smacking food and treat your guests with delectable dishes from the restaurants of their choice. Get unlimited food options on various food delivery platforms serving round-the-clock and place your orders within seconds.
- Elevate the entertainment quotient with intriguing board games to add a pinch of excitement and thrill to your party. Pictionary, Monopoly, and Catan are a few games that will add a fun element to the gathering. Order these games from any of the innovative gift websites or e-commerce platforms (like Amazon).
Enjoy IPL Matches by Getting All Updates from Alexa
When the entire nation is down with cricket fever, how could Alexa be left behind! You can lean on your buddy Alexa for the latest match updates. From match schedules to information about the participating teams and player stats, Alexa has answers to all of these questions and more. Now that the IPL matches are happening in full swing, here are a few things that you can ask Alexa.
With the shuffle in the players and addition of new teams, it really becomes difficult to keep track of who is playing for which team this season. Well, worry not, Alexa’s got you. Just say, “Alexa, what teams are playing tomorrow?” or ask “Alexa, who is the captain of RCB?” and you will have this information delivered to you within seconds.
Keeping a track of your favorite team’s match schedule just got easier. A simple “Alexa, चेन्नई का मैच कब है” or “Alexa, Mumbai Indians match schedule” will ensure that you never miss watching your favorite team in action.
Team and player stats:
It is always nice to have the stats of your favorite team and players handy to help you understand and predict the game better. Just ask, “Alexa, what is KKR’s rank?”, “Alexa, CSK का highest total क्या है?”, “Alexa, विराट कोहली ने कितने रन बनाए?” and your questions will be answered.
Live Match details:
To get live updates of the match, just ask “Alexa, who won the toss?”, “Alexa, what is the score?” or “Alexa, क्रिकेट स्कोर बताओ.” If you are looking for the score of a specific team, then try “Alexa, what is Mumbai’s score?” or “Alexa, दिल्ली Capitals का score क्या है?”
Once the match is complete you can ask your Alexa Built-in device for information about the man of the match and the leading run scorer and wicket taker. Just say “Alexa, who was the man of the match?” or “Alexa, सबसे ज़्यादा wicket किस player ने लिए?” to know more.
Fantasy Akhada’s New IPL Campaign Launched￼
As the IPL fever begins to envelop the nation, Fantasy Akhada has rolled out a 360-degree campaign #KhelTumharaAkhadaHumara. The campaign starring the voice of cricket, Harsha Bhogle, and celebrated Indian actor Ali Fazal, opened to a tremendous response since its launch in both the Indian and global markets.
Amid the enthusiasm in the lead up to the 15th edition of the tournament, Fantasy Akhada’s campaign has taken an intriguingly different approach to create a unique voice among a host of Fantasy Cricket platforms. Social media was abuzz with the launch of the campaign teaser via an Instagram live on the 24th of March. After keeping the audience hooked, the brand unfurled a short video on digital on the 25th of March and subsequently launched the TV ad on the opening day of the IPL (26th of March) that has ignited curiosity among viewers.
Shot by Pranav Harihar Sharma, conceptualized by Pippip Media and executed in tandem with Wirality Media, the first film of the campaign showcases the Apharan of legendary cricket presenter Harsha Bhogle by an enraged cricket fanatic, played by Ali Fazal, in anattempt toconquer the field of fantasy sports. As per a joint report published by Deloitte & FIFS in February 2022, 50% of the users in the Fantasy Sports industry come from Tier-2 and Tier 3 cities. In one of the first in the industry, the campaign beautifully integrates both the rural and the urban Indian population.
Sumit Kumar Jha, Founder, Fantasy Akhada, said, “The rollout of the country’s most awaited cricket tournament has undoubtedly set the stage for massive participation in fantasy sports contests. Our campaign is poised to inspire cricket fans to experience the first-hand thrill of forming their own teams. The launch of the #KhelTumharaAkhadaHumarateaser is already driving conversations and has been a big hit in the Indian and global markets. It is keeping the enthusiasm alive and will increase participation during the IPL season. We are confident that this will also encourage more first-time users to participate in fantasy sports.”
“Looking at the 150% growth in CEA during the 14th IPL season, we are eyeing for a 100% growth in our user base this season.” he added.
In addition to Fantasy Cricket, the fantasy sports platform also offers multiple gameplay options for Fantasy Football and Fantasy Kabaddi. The user-friendly platform deploys best-in-class tools to provide users with a top-notch sports experience. Fantasy Akhada has consistently recorded a growth in the number of sports enthusiasts on their platform, reaching 20 lakh users.
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