Games24x7, has announced ‘₹1 to ₹1 crore’ campaign on its fantasy sports platform My11Circle for the upcoming T20 season. This campaign is the company’s tribute to cricket lovers.
During the Indian T20 League starting April 9, any cricket fan can enter the contest by paying a minimal fee of ₹1, use their knowledge of the game to make an informed team, and the most skilled player will win ₹1 crore every day.
In its earnest endeavour to make My11Circle the perfect amalgam of entertainment and cricket skills, Games24x7 also roped in Bollywood powerhouse Ranveer Singh and Indian Test vice-captain Ajinkya Rahane as brand ambassadors in March this year. The brand is also endorsed by an illustrious group of cricketers s including former Indian captain Sourav Ganguly, legendary batsman VVS Laxman and all-rounders, Shane Watson and Rashid Khan.
Launched in 2019, with the unique ‘Play with Champions’ proposition where fantasy sports enthusiasts can test their knowledge of cricket against the champions of the game, My11Circle is already a top fantasy sports platform in India, trusted by over 17 million players.
Bhavin Pandya, Co-founder and CEO, Games24x7, said, “In line with Games24x7’s vision to extend awesome game playing experiences to more skilled gamers, My11Circle’s ‘₹1 to ₹1 crore’ campaign aims to democratize fantasy cricket in India. This cricket season, with the lowest-ever entry fee of ₹1, My11Circle will open doors to all cricket-lovers to test their knowledge of the sport, with the most skilled player having a chance to win ₹1 crore daily. Over 17 million sports enthusiasts have already trusted My11Circle since 2019, making us the country’s fastest-growing major fantasy sports platform. As fantasy sports gain popularity across India, this campaign is our tribute to passionate cricket fans and fantasy sports enthusiasts.”
Sourav Ganguly, Brand Ambassador, My11Circle, said, “I am truly delighted to be associated with an innovative brand like My11Circle. The brand’s initiative to launch a fresh proposition every cricket season to make knowledgeable cricket fans feel special has been very exciting for me. The new campaign is an ultimate tribute to sports enthusiasts, and I look forward to welcoming more players to test their knowledge of the game on the platform.”
Female Professional Gamers Setting Foot in Gaming Content Creation
There is no doubt that the global esports industry is thriving, especially when people are confined at home due to the current covid-19 situation. We have seen people going gaga over the popular multiplayer games like PUBG (now BGMI in India), Free Fire, Counter Strike, Valorant, Fortnite, etc. and they are sincerely dedicating a considerable amount of time on screen. We all might agree that it is commonly considered as a male-dominated space and we hardly encounter a female gamer who is creating content and engaging with audience. But that can soon be considered a thing from the past.
Trinity Gaming has been associating with women gamers & content creators since its inception in 2019. While initially, we just had a handful of women enthusiasts, now we see huge curiosity about professional e-gaming from women across ages, geographic locations, and socio-economic conditions. Women are increasingly becoming attracted to virtual sports, driven either by their passion or viable career option.
Recently, a remarkable number of women professional gamers have come on rise. These young gamers have set their foot strong enough to compete with their male counterparts but in a healthy and entertaining way, which promises to take the space of esports to new heights. These professional gamers collaborating, bringing new content and are engaging with a wider audience.
Sanjana Bhattacharya aka iamBLACKHORSE
My name is Sanjana Bhattacharya and I go by the gaming name BLACKHORSE. I have been a content creator and a streamer on YouTube for almost 4 years now and it has to be the most magical journey I have ever been on with so much to learn and so many experiences to gain. I currently have a family of 185k+ subscribers on my YouTube channel iamBLACKHORSE and I love to call them my team black fam. My subscribers are my biggest supporters and they encourage me every day to get up and work 2 times harder than the previous day.
My name is Pooja Bisht. I have been streaming for 2 years. I play pc games like GTA 5 RP, Valorant, Apex and many more. I play games for fun. I have collaborated with multiple brands like AORUS, Gigabyte, Booyah, AMD. I currently have a family of 46.8k+ subscribers on my YouTube channel. I really want to try BGMI and definitely want to explore more pc games for more exposure in the gaming ecosystem. I want other gamers to define a player with the skills and strategy they put in the game and not gender.
Sakshi is a 21-year-old gaming content creator, she does unboxing videos of any new graphics card in collaboration with MSI. She is also supported by Redbull. She also worked with Zotac as well and made some vlogs too. She recently released the first episode from a series she is making on “My journey as a gamer to a streamer”. Her future plan is to try out new games, expand her selection of games by trying out unpopular games. She also wanted to raise awareness among female gamers and encourage them to try out new games to play and stream. She currently has a family of 1,53,797 subscribers on her Facebook Gaming channel.
Kangkana Talukdar aka Mystic Ignite
Kangkana aka Mystic Ignite is a 22-year-old gaming content creator who wants to become one of the best female esports players in India and you all will find her playing games with her followers. She being very talkative, so one of her friends suggests her to stream and interact with the public as she loves being funny most of the time and the suggestion turned out to be the catalyst in the growth of her career. She currently has a family of 65,000 followerson her Facebook Gaming channel.
Aparna Shukla aka Annie
Aparna is a 26-year-old gaming content creator; she wants to explore every new game with her audience. She does content creation around everything like unboxing, collaboration with other gamers, branding etc. In a short period of time, she attracted a good amount of audience with her skills. She aims to explore each and every game in her league. She loves interacting with the audience and plays with her followers. She currently has a family of 21 lakh plus followers on her Facebook Gaming channel “Rogstream”.
Anjali Roy aka Unicorn IB
Anjali is a 21-year-old gaming content creator, she loves exploring more games and interact with her audience. She has proved to be a great example of female gamers. Despite facing online bullying on the gaming front, she continues to grow with the support of her family and friends. She currently has a family of 1.3 lakh followers on her Facebook Gaming channel.
Trinity gaming is among the pioneers who are proudly serving some of India’s largest channels and brands, while working closely with over 250 of their gaming professionals. It is committed to encourage gamers and build an industry which offers the safe haven to these young talents who have the potential to turn passion into a full-time career and where no genders are barred.
Top 5 Gaming Apps That Will Boost Your Skills
If you are a fan of Sports and Esports, you are at the right place to learn how to explore your passion and build your skills. The gaming industry has grown tremendously post-2020. And fantasy platforms are among the most significant growth drivers of online gaming in India. So, if you are looking to develop your gaming skills, you should take a look at these top platforms:
Dream 11 – Dream11 offers users the ability to play various fantasy sports like cricket, football, hockey, basketball, and kabaddi. The platform achieved a major milestone in April 2019 by being the first Indian gaming company to become a unicorn. In terms of Mega Contests, there is no platform even close to the size of Guaranteed Pool of Money as compared to Dream11.
Gamezy – As the most innovative cricket app in the market, Gamezy offers an extremely user-friendly interface with multiple game options. For instance, it allows users to play in eight different languages. The platform also offers various gameplay modes like live fantasy or 2nd Innings. The various contests and features make Gamezy fun and exciting. Plus, it determines how vast one’s knowledge of cricket or football truly is.
Fantasy Akhada – The emergence of fantasy sports platforms is a boon for sports fans in India. Among several fantasy sports platforms in the country, Fantasy Akhada is rapidly gaining popularity among users. Backed by Harsha Bhogle, Fantasy Akhada is India’s fastest-growing Fantasy Sports Platform. Fantasy Akhada is exceptionally user-friendly. Gamers/sports enthusiasts can now play online cricket, football, or other sports on such platforms. Besides increasing the popularity of sporting events like cricket and football, it also offers a fair chance to win interesting contests.
What’s more, the ease with which Fantasy Akhada can be used by the participants and its excellent customer service makes it an obvious choice for online gamers. In addition, one of the best impacts of fantasy sports on the users is the skills developed/learned through it. It would be fair to say that fantasy sports are skill-based gaming options, and the participants need to understand the sport, assess the sportsmen, etc., to obtain the desired outcome.
MPL – With over 40 games available on the platform, Mobile Premier League (MPL) is an online gaming platform that has a game for everyone. The abundance of games on the platform includes carrom, fantasy sports, chess, rummy, quiz, Fruit Chop, 8-ball 3D Pool, and many more. Users can play and win real cash and other prizes via these mobile games.
Paytm First Game – Powered by Paytm, the Paytm First Games platform offers a variety of games such as fantasy sports, horse racing, rummy, and more. The First Games app also offers users an opportunity to win up to INR 10 Crore every day. So, use your skills and create a fantasy team for premier cricket leagues and matches around the world. Also, creating your fantasy premier league allows you to win Paytm cash and other rewards. Users can even play for free this premier league cricket season.
game.tv Partners with CarryMinati
game.tv announced a collaboration with Asia’s #1 YouTuber and leading content creator CarryMinati a.k.a. Ajey Nagar. The partnership executed on 10 June 2021 promotes a new range of product features that enabled gaming content creators to monetise on the platform.
The collaboration underscores game. tv’s commitment to enabling the rapidly growing gaming community of over 200,000 creators to monetise their offerings as club owners on the platform. CarryMinati, known for his distinct style of parody and roasting, will actively engage with his followers and fans on the platform and serve as a critical touchpoint in promoting e-sports among aspiring and professional gamers through his fan club.
game.tv hosts tournaments across hundreds of communities worldwide and over 300 top game titles, including BattleGround India Mobile, Garena Free Fire, Brawl Stars, Clash Royale and Call of Duty Mobile. It has reached 28 million tournament registrations in the last six months, hosting a tournament every 60 seconds across 17 countries. In recognition of the need for a platform that puts an emerging community of gaming creators first. game.tv now provides premium tools and services to produce, promote and monetise content ranging from gameplay videos with gaming hacks to digital fan art.
game.tv also announced the launch of Fan Pass, which provides gamers access to premium tournaments and exclusive content and offerings. Club owners can promote and distribute fan passes to their followers and earn money. CarryMinati, a prominent creator, will collaborate to allow passionate gamers and followers to unlock special features of Fan Pass on his club.
Sohil Arora, CTO of game.tv, said, “We are delighted by the response we have received from e-sports creators across the world. The Fan Pass feature enables the players to earn income and indulge their passion for gaming. Endorsement by gaming masters like Carry Minati validates our vision.”
CarryMinati said, “Online gaming has reached cult status in India. Game.tv is among some of the leading e-sports forums in the globe. Its vision of supporting gaming creators like me would encourage the gaming community and open newer avenues for many talented players. I back opportunities that in turn support the gaming community at large,” On the request of game.tv we have extended our one-month association until 24 July 2021 as we are waiting for BGMI Battlegrounds Mobile India to launch in India officially,”
Fan Pass will provide players with benefits such as access to exclusive tournaments on game.tv, a chance to play with club owners and a special badge against the username in the profile, chat and leader boards. In less than a month, 18 million game coins have been purchased to buy fan passes, and nearly 50,000 fan passes have been sold. CarryMinati’s fan following has been the highest and continues to grow on game.tv.
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