After having cemented market dominance in the Agri Drone Segment with a staggering 55% share, Garuda Aerospace now launches Droni. Droni is the company's first product into the consumer photography and cinematography drone sector which has been dominated by the DJI drones for several years. Currently available on Amazon for purchase in India and across the globe, Droni was also launched on the social handles of investor Mahendra Singh Dhoni and Chennai Super Kings.
Garuda Aerospace is the first ever company to have Dual DGCA certifications for both Manufacturing & Training in both Small & Medium Categories. Garuda Aerospace drones make up for 25% of total drones in the country making it by far the most flown drone in India, where a Garuda Aerospace drone takes off every 30 seconds across the nation.
"This launch is an exciting one for us. Besides being out first B2C product in the market, it is a product that is cutting-edge, and purposefully designed for convenience and quality. Moreover, it strengthens our partnership with our brand ambassador Mahendra Singh Dhoni and offers consumers an opportunity to own a product that is created in association with him. The product is a game-changing one in the aerial photography and videography market and we are confident that it will empower users to push creative boundaries.” said Agnishwar Jayaprakash, Founder and CEO, Garuda Aerospace.
India is home to over 7 lakhs consumer drones, and nano drones i.e. under the 250g category that don't require DGCA Certifications or Pilot Licenses. Most of the consumer drones and toy drone segment originate from China with customers traditionally preferring DJI. Garuda's entry into the Consumer Drone segment with Droni, it will make it very interesting especially with MS Dhoni backing the IPO Bound start-up which is poised to become the 1st ever Drone Unicorn Startup this year according to many Industry Experts.
Launched as India’s smartest personal drone, Droni is a compact small-sized foldable quadcopter nano drone weighing under 250 gms which can effortlessly fit into ones pocket. The drone is integrated with 11 intelligent flight modes including intelligent follow-me features, circling, fading, soaring, time-lapse, tail flicking, broad and straight forward shooting, etc. It is also integrated with target management, level 7 wind resistance and has intelligent voice somatosensory control making way for one hand control when required. Its three-axis mechanical stabilized pan tilt ensure perfect stable shots.
Droni boasts of a high-quality 48 MP camera with wide angle lens optical flow positioning and delivers an impressive 60 minutes of flight time, thus elevating the overall user experience Despite being feature rich, Droni is easy to use, and has a seamless user interface.
Priced at a MRP of Rs 1,40,000, Garuda Aerospace’s Droni Drone is available at an introductory price of Rs 85,000, exclusively on Amazon. To support the launch of Droni drone is an integrated marketing campaign including an ad film featuring MS Dhoni.