boAt, has witnessed a remarkable surge in its B2B division, solidifying its position as the preferred choice for corporate gifting solutions. Driven by a growing preference for both audio wearables and smartwatches as corporate gifts, boAt's B2B segment has consistently outperformed expectations, experiencing year-on-year growth.
The brand's commitment to delivering high-quality, stylish, and affordable products has resonated strongly with businesses across various sectors. boAt's diverse range of TWS, earphones, headphones, smartwatches, and speakers offer something for everyone, making them ideal for corporate gifting occasions such as employee recognition, client appreciation, and promotional activities.
In recent years, the demand for smartwatches has grown significantly within the corporate gifting sector, complementing the popularity of audio wearables. With their sleek design, health-tracking capabilities, and professional appeal, boAt’s smartwatches like the Wave, Primia and Ultima series are becoming highly sought-after gifts for employees and clients. These products provide a perfect blend of style, functionality, and innovation, making them standout choices for companies looking to leave a lasting impression.
Established brands and corporates such as L&T, Wipro, Infosys, ABG, Reliance, Ultratech, HDFC Life and more have already chosen boAt as their preferred partner for corporate gifting, recognizing the brand's reputation for quality, style, and customer satisfaction.
The B2B division of boAt has experienced remarkable growth year-on-year, and this financial year, it is projected to reach an impressive ₹200 crore. This growth is a testament to the brand's commitment to delivering products that not only meet the diverse needs of businesses but also resonate with employees and clients alike.
“We are thrilled to see our audio wearables and smartwatches becoming popular choices for corporate gifting,” said Sameer Mehta, Co-founder and CEO at boAt. “As companies continue to invest in their employees’ well-being, our products offer a perfect balance of utility and style, making them thoughtful gifts that employees can enjoy both in and out of the office.”
boAt’s extensive range of audio wearables and smartwatches, which includes advanced features such as noise cancellation, water resistance, health tracking, and long battery life, caters to the demands of modern professionals. The brand’s commitment to quality and innovation has positioned it as a leader in the market, and its B2B division is set to further capitalize on this momentum.
As corporate gifting trends evolve, boAt is dedicated to providing tailored solutions for businesses looking to make a lasting impression on their teams and clients. With an array of customizable options across both audio and wearable categories, companies can now personalize their gifts, adding a unique touch that reflects their brand values.
