Indian market is one of the largest growing electronics Market in the World and ranks on 5th position globally. India currently has been growing at an average rate of 15% per year. Digitalization is transforming the way consumers discover, evaluate & purchase the products.
The sector over a period of time has also attracted increased investment which has led to strong focus on production, Distribution and R&D. Among many reasons that have accelerated the demand growth, some key trends that drives disruption to Indian Markets includes –