Chingari has yet again collaborated to enter another growing regional musical market. India’s #1 short-video sharing platform has partnered with Bengal Pictures, Bengal’s one of biggest independent music label cum distributor. Chingari looks at tapping the upward Bengali music market for its demanding user base. Consecutively, Bengal Pictures has understood how viral mediums can help in spreading Bengali culture. This association will aid them to draw on Chingari’s popularity in achieving their goals.
“Bengali is the world’s 5th most spoken language with over 300 million speakers. But when it comes to culture or entertainment, we have a limited presence. Due to this, the artists or workers of all these cultural fields cannot earn their required income. The Bengali culture is lagging in its rapid progress compared to other popular cultures,” reveals Satyaki Karmakar, Founder & Owner, Bengal Pictures. “We are constantly working on how to overcome this issue and make Bengali culture more widely accepted by reaching out to more and more people. Since we are now focusing more on music, we want to create a market for Bengali music where artists don’t need to take any help to ensure their required income from their music. The acceptance of Bengali music globally will be such that any artist can work independently and ensure his/her earnings.”
He understands it will take time to achieve their goals. “But we will keep trying. We will not give up. And I think Chingari can help us a little bit to move forward with this big goal for Bengali culture.”
Bengal Pictures got established in 2018. Its tagline is – The Presenter of Bengal. They have begun work as a ‘Record Label Cum Music Distributor’ since June 2021. They have become a trusted & fastest-growing independent record label cum music distributor for Bengali music. Their popularity is not just limited to West Bengal or Bengalis within India, but also those abroad & in Bangladesh. Around 100 artists & bands have connected with them for the last six months.
One of the largest distribution networks for Bengali music, Bengal Pictures has been distributing & monetising ‘Music Content’ along with the International Music Streaming Platforms with CRBT service within Indian & Bangladesh. They have also recently begun their music distribution service for Radio & FM Broadcasting and public performance licensing in India.
The team at Chingari is excited about this association. Mr. Sumit Ghosh, Co-founder & CEO, Chingari App, mentions, “Out-of-the-box ideas & collaborations have always been Chingari’s forte. What we want & expect from any such new offerings is to give our growing user base different offerings. This partnership with Bengal Pictures surely falls in this category. We are confident that our users will be more than thrilled to connect to some well-created Bengali music.”
Mr. Deepak Salvi, Co-founder & COO, Chingari App, too is on the same page. “Bengal Pictures is trying to push the envelope further in Bengali music genre. Chingari is known to do something similar for its user base. We have noticed a rising demand for Bengali musical offerings amongst Bengalis and non-Bengalis. It is a fantastic opportunity for Chingari & Bengal Pictures to spread Bengali music & culture in an innovative & engaging manner. It is just the beginning. This collaboration between Chingari & Bengal Pictures will surely be a game-changer.”
Chingari, India’s market leader in short-videos sharing platforms, through this collaboration looks at creating further more opportunities for its users based in various part of the nation. Chingari is known for its initiatives to boost content monetization for its creators’ community through multiple contests. The recently launched Chingari Star contest that is open for all the Chingari users, also aims at identifying the upcoming talents in India and promote them on the platform as the Chingari Star of the year. Along with the title, Chingari creators and users also stand a chance to win cash rewards up to INR 2 Cr. Along with the title, the Chingari Star alone will take home a whopping cash reward of INR 1 Crore.
Top 3 Essential Apps Everyone Should Have in The Phone
We are all habitual to switching between mobile applications all day, and as days keep passing by these digital toys just keep getting more and more interesting. From social media, education, inspiration to finance and even dating, mobile apps have simplified our lives more than ever before. To add to your list of must-have apps, we are to recommend 3 unique and solid apps that you just cannot miss out on.
Upskill with Suraasa’s teacher advancement programmes.
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offers courses like Professional Certificate in Teaching and Learning, Mandatory Professional Development, Child Development and Learning Styles along with many more. Designed and developed by a team of credible researchers, the app is focused on bringing 360-degree transformation in teacher education. Moreover, these comprehensive courses empower teachers to understand their growth areas and prepare for global opportunities while also reforming the Indian education system.
Download – Suraasa on the App Store │Suraasa – Apps on Google Play
Turn expenses into investments with GoSats
It is time to change your guilt of splurging on your favourite items into rewards as the ultimate bitcoin stacking platform GoSats lets you earn bitcoins at every purchase. This app is developed to replace card points, miles and conventional loyalty programs with bitcoin. All you need to do is simply shop online using your credit/debit card on various platforms and earn cashback in the form of satoshis. GoSats then lets you stack these sats in your BTC wallet and withdraw it whenever you reach the minimum withdrawal limit. If you’re planning to use an international Bitcoin wallet address for your crypto payments, you can do that with GoSats too.
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Bring in some spice to your love life with Gleeden
The world is filled with interesting people and interesting concepts and one such exciting concept is the extramarital dating app – Gleeden. Perfect for married couples looking to spice up their lives, this extramarital dating app is extremely popular with Indian audiences and currently has 1M+ active users in India. It is free for women and has a charged subscription for men. So if you are looking forward to adding some excitement to your life, Gleeden could just be the best option for you.
MobiKwik ‘AutoBill Pay’ Feature Launched for ZIP users
MobiKwik has announced the launch of the ‘AutoBill Pay’ feature for its 25 million ZIP users to simplify recurring bill payments. ZIP is MobiKwik’s flagship Buy Now Pay Later (BNPL) product which extends a line of credit to its users.
This feature is exclusively designed for ZIP users to pay multiple bills such as electricity, water, gas, mobile, DTH, etc. automatically every month using the BNPL credit line. To activate the feature, the users will have to register their billers on the MobiKwik app and enable the AutoBill Pay feature.
With the AutoBill Pay feature, MobiKwik ZIP users can automate all their bill payments and relinquish the need to remember multiple due dates. It provides users with the facility to create, approve, modify, pause as well as revoke auto-debit on ZIP as per their requirements. To use the AutoBill Pay feature, the users will need to update their existing MobiKwik mobile app. Once updated, the option of “Pay one bill for all bills” would appear on the dashboard for both android and iOS users. The users can choose their preferred utility bills and a single ZIP bill will be generated on monthly basis. The bills would be fetched 15 to 20 days prior to the due date/s and users will get the notification before the payment is debited, i.e., “your electricity bill has been generated for auto payments, the payment of this bill is scheduled for the XXX date.”
Talking about the new feature, Chandan Joshi, Co-Founder and CEO, Consumer Payments, MobiKwik said, “We have realized that everyday users are inundated to remember the due dates for various utility bills and clearing them on time. To ease this pain point, we have integrated Buy Now Pay Later (BNPL) offering with AutoBill Pay so that our 25 million ZIP users can now use BNPL to aggregate their multiple daily life bills payments and pay one bill for all bills. This feature will benefit both users and billers alike, users can avoid late payments and penalties by automating bills whereas billers will get their payments on time. Our team is working round the clock to bring many such user-friendly features on our platform to simplify daily life payments for our users.”
The AutoBill Pay feature is available for MobiKwik ZIP users across 700+ cities in the length and breadth of the country.
Chingari App Releases New Feature ‘Audio Rooms’
Chingari powered by $GARI announced that it has introduced yet another innovative feature – Audio Room. Audio Room is a new in-app feature that allows users to create voice-based rooms. Through the Audio Room feature, Chingari users can stay connected and engaged with their followers and fellow users in a new way.
With the launch of Audio Room, Chingari is empowering its users in a new way. All Chingari users can just login and start using Audio Room. There is no upper limit to the number of people that can be in an Audio Room for a live discussion. But to keep the conversation going and avoid the chaos, no more than 10 people can be given talking rights. To maintain the quality of the conversation and keep things engaging, there are a host of features available to the moderators. One of these features is the ability to choose who can speak in the room, who can be in the room, and who should be banned from the room for good. In any Audio Room, all users can also talk with each other through text messages.
Sumit Ghosh, co-founder and CEO of the Chingari App, said, “At Chingari, ensuring customer satisfaction is our top priority. We’ve always had the most innovative and cutting-edge features because we’re a company that prioritises technology. The Audio Room represents a big advance in this approach. Our users and creators will be able to communicate in a fresh and engaging manner and they will have the option to entirely customise their appearance and experience. We intend to add even more distinctive, fascinating, and immersive components in the future.”
Audio Room gives users the option to completely customise their appearance and control their experience. There are a plethora of options through which users can select their theme, entrance effect frames and ribbons. All these can be bought using diamonds which will act as the in-app currency. Not just this, the users will also have the option to express their love for the moderators, speakers and creators and reward them for their hard work. There are a host of virtual gifts that they will be able to give each other.
To engage with fellow users, the host of the Audio Room can even play music from their device and stream it in the live session. Going forward, Chingari also plans to add more engaging features such as short games.
Chingari has already made a mark as the first app to create the creator’s economy through the introduction of $GARI Tokens and a $GARI wallet. Moderators and presenters will soon be able to be tipped with $GARI in the Audio Rooms. Those who spend time in the Audio Room will be rewarded in $GARI, as will everyone else.
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