BunkerFit has introduced Yoga to its bouquet of fitness offerings which included bespoke training modules and healthy nutritious recipes, on the mobile app. BunkerFit, is a freely available mobile app available currently in Hindi, English, Tamil & Telugu. Over the next few weeks more language options shall gradually be added, making it the first vernacular fitness app in India.
The addition of Yoga is in line with BunkerFit’s vision to create a holistic fitness platform that offers all verticals including Training, Nutrition, Yoga, Mindfulness & Running on just one platform. BunkerFit aspires to offer content in 14 distinct language options to users over the next few months, enabling a massive reach out to people across segments, cities and locations in the country. Disrupting the fitness segment with its all free to use content offering, Bunkerfit aims to make 100 million Indians active by 2030, in line with Prime Minister’s Fit India movement.
Founded by Adnan Adeeb and Zeba Zaidi, who previously founded the popular Devils Circuit races, BunkerFit is created to truly democratise fitness. “With the increasing importance of fitness in everyday life, BunkerFit is a perfect partner as it provides various fitness options inspired by traditional Indian fitness regimes in their own language. Given the high penetration of smartphones and low data tariffs, it will have a deeper reach and adoption in masses. We strongly believe that the democratization of fitness will make India a fitter country. Our content is available freely to inspire and include all sections of the society. We want to make fitness inclusive and be the partners of choice in everyone’s fitness journey” – says, Zeba Zaidi, Founder – BunkerFit.
India’s only All-in-one FREE fitness app which aims at getting Indians active, Fit and healthy was launched in March, 2021. With over 25k downloads already under its belt on an MVP launch, BunkerFit is poised to make a mark in this still unorganised to a large degree, sector. An unprecedented access to cheap data combined with an awareness of leading a more active and a fitter lifestyle has over the last 12 months led to a spike in content consumption related to health and fitness.
Airtel had acquired 10% stake in Spectacom – the company which owns BunkerFit as a part of Airtel’s Start-up Accelerator Program. This collaboration allows Spectacom to leverage Airtel’s strongest pillars and most importantly the executive advisory through its vigorous Start-up program.
BunkerFit also aims to leverages Airtel’s robust ecosystem, including its core strengths in mobile internet connectivity. This includes access to a vast online and offline distribution network and access to advisory services from Airtel’s senior team. Airtel shall continue working closely with Spectacom to help increase awareness and adoption of its fitness platform to encourage individuals and overcome mental barriers and achieve their full potential.
Chingari App Celebrating its First Anniversary with Chingari Anthem
Chingari celebrated its first anniversary with the Chingari family and other content creators through an exciting campaign #SaalEkChingariAnek. On the occasion, Chingari has launched its Official Chingari Anthem, to offer creators a unique chance to be part of its celebration by creating exciting videos and winning lakhs of Chingari Coins.
Within a short span of one year, Chingari has made a strong mark owing to its unique ideation and concepts. The major reason for the platform’s success is its zeal towards providing an independent stage for content creators. Thereby also promoting their passions and creativity through various contests organized over the past one year.
Speaking on the occasion, Sumit Ghosh, CEO & Co-founder – Chingari App said, “It has been a memorable one year since the inception of Chingari. We saw a rapid upward growth trajectory owing to the efforts of the team who have been instrumental in taking our insights forward and applying it in a way that could benefit the maximum Indian audience. We shall continue to provide a plethora of opportunities to the artists in the country and aim at becoming the voice of the creators who often struggle to get an unbiased platform. The long-term objective of the brand is to foster the growth of art professionals so that they can explore their maximum potential and gain from it.”
Chingari has gained great impetus within the industry owing to the trust that the brand has built amongst the audience and partnering entities. In the past one year, Chingari has collaborated with various brands and celebrities to expand its user base and open new opportunities for the users on its platform.
The brand has also developed a learning platform for content creators where artists can learn from experienced professionals and sharpen their skills. It is through such path-breaking initiatives that Chingari has been able to develop a holistic growth environment for all independent artists and content creators alike.
Speaking on future plans, Deepak Salvi, COO & Co-founder – Chingari said, “Just like entrepreneurs and institutions invest in science, commerce and technology, similarly our aim is to invest in nurturing talent and those who create it. Past one year has helped us understand the psychology, demographics and audience perception around creative content and we aim at harnessing this data and information to further upgrade our strategies for creators across the country to benefit from them.”
The anthem ‘Bann Chingari’ has been written by Creative Director Pranat Ghude, with a multilingual, millennial appeal and captures the essence of Bharat. The video spreads a vibrant canvas of authentic talents that form the Chingari culture. Through the anthem, Chingari aims at building an even stronger connection with the audience, eventually making them a part of this mega celebration. The anthem is also available on leading music streaming platforms.
With the mega success of the platform, several public and private entities are looking forward to collaborating with Chingari, which only speaks volumes of the brand’s authenticity. This backed by regular technological innovations, Chingari aims to become India’s most widely used Socio-Commerce platform within the next few years.
Now Discover Hyderabad’s Popular Restaurants & Shops on ‘Paytm Halo Hyderabad’
Paytm announced the launch of its city-specific mini-app ‘Halo Hyderabad’. It is the one-stop destination to discover Hyderabad’s popular restaurants, shops, events & news. Users will be able to avail the best offers & discounts from the listed merchants.
To gain access to the deals and scroll through all of Paytm partner apps, users can visit the Mini-App Store on their Paytm App and click on ‘Halo Hyderabad’.
The mini-app store will enable the users to book doctor’s appointments, ride cabs, order products for home delivery, purchase travel & entertainment tickets, and also book slots for COVID vaccinations. Through the company’s partners, users can order food from Hyderabad’s famous restaurants like Ulavacharu, Ram Ki Bandi, Churrolto, Chai Kings, Euphoria bakers, London Bubbles Co, Mamagoto, Pakka Local, Samosa Singh and Grand Trunk Road or order anything they want from pearl earrings, sandalwood oil & incense sticks to coffee, toys, and so much more.
Additionally, the health and wellness store within the Mini-App Store will give users one-click access to a large selection of health supplements, essential vitamins, immunity boosters & ayurvedic medicines through top health tech platforms including 1mg, Netmeds, Apollo 24×7, DocsApp/Medibuddy, Zyla, Mfine, and Credihealth among others.
Paytm Spokesperson said, “Hyderabad is an important city for Paytm. We hope that with the launch of the city-specific mini app ‘Halo Hyderabad’, we will bring convenience for our users by helping them discover the best deals & offers from nearby stores and also get access to local services.”
Paytm Payments Bank Crossed 10 Million FASTags Mark
Paytm Payments Bank Ltd (PPBL) announced that it has become the first bank in the country to achieve the milestone of issuing 1 crore FASTags. This is almost 30% of the total FASTags issued by 32 banks in the country. In the last 6 months alone, PPBL has equipped over 40 lakh commercial & private vehicles with FASTags.
Besides this, Paytm Payments Bank is also India’s largest acquirer of Toll Plazas for the National Electronic Toll Collection (NETC) program offering an interoperable nationwide toll payment solution. The bank has enabled 280 toll plazas across the National & State highways to collect toll charges digitally. Paytm Payments Bank is also working closely with NHAI for testing and implementing multi-lane free-flow movement using automatic number plate recognition technology. This will further improve the overall customer experience while travelling on the national highways. Paytm FASTag is linked to the Paytm Wallet ensuring users don’t have to opt for multiple recharges.
The bank has also set up an efficient customer dispute redressal mechanism, which identifies incorrect deductions and immediately raises claims to reverse the extra charges. The meticulous dispute management process thoroughly audits all customer complaints, associated toll transactions and issues raised by the toll plazas to expeditiously resolve all customer complaints. Further, PPBL has diligently pursued all customer complaints so far through multiple stages of the dispute cycle, winning 82% of cases on behalf of its FASTag users.
Satish Gupta, MD & CEO – Paytm Payments Bank Ltd said, “It is overwhelming to lead the adoption of digital toll payments in India by offering a seamless & hassle-free FASTag service to both our users and toll operators. The innovations that we have made in technology and the deep trust in our bank has helped us become the top issuer and the largest acquiring bank under the National Electronic Toll Collection (NETC) programme. We aim to continue taking the government’s initiative of building digital highways across the country further with our payments technology.”
PPBL FASTag has become the country’s most preferred toll payment method as it allows users to directly pay from the Paytm Wallet. Users do not need to create any separate account or download a wallet to recharge their FASTags. The issuance process is quick, easy & convenient, and doesn’t require multiple documents or separate login credentials. Unlike tags from other banks which may require a couple of hours to get activated, PPBL FASTags are activated instantly from the moment users receive them. All FASTag transactions can be monitored on the Paytm app.
India’s leading digital payments and financial services Paytm filed its DRHP on Friday, for SEBI’s approval for its $2.2 billion IPO. In its prospectus, the numbers of Paytm Payments Bank revealed how the company is faring in the UPI game. Paytm Payments Bank Ltd (PPBL), has 155 million UPI handles on its platform and is accelerating the growth of UPI payments at retail stores and even large merchants, as stated in its DRHP. As of March 31, 2021, Paytm Payments Banks had 64 million savings accounts, and over ₹52 billion deposits, including savings accounts, current accounts, fixed deposits with partner banks, and balance in wallets, as stated in the DRHP.
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