Fujifilm India Private Limited announced the launch of its innovation; the FUJIFILM X-S10 (X-S10), in its flagship X series range of mirrorless digital cameras. Available with a variety of lens kit options, the brand new X-S10 is a game changer for beginners, vloggers and photographers who are constantly looking out for something small, dependable, capable, and at a relatively affordable price.
Equipped with best-in-class features such as 26.1-megapixel X-Trans CMOS 4 sensor, a high-speed image processing engine and in-body image stabilization (IBIS), the X-S10 offers maximum functionality in a compact body. The lightweight beast is the perfect imaging solution for Vloggers and Photographers that doesn't compromise in professional features.
The camera offers something for everyone; the popular AUTO/SP (Scene Position) Mode automatically adjusts camera settings to produce stunning images without the need to make fine adjustments to images settings. The advanced video capabilities can either produce sharp 4K/30P 4:2:2 10-bit video or high-speed full-HD video at 240fps. The vari-angle LCD screen that can also be flipped forward 180 degrees, giving everyone from photographers and filmmakers to Vloggers and hobbyists something to love about this camera.
Speaking about the launch, Mr. Haruto Iwata, Managing Director, Fujifilm India Pvt Ltd. said, "At Fujifilm India, we believe in relentless creativity and a steady progression of growth, where we break barriers and redefine standards on how a digital camera should work. And with the newly released FUJIFILM X-S10, we wanted to deliver a compact mirrorless camera body that's packed with cutting-edge technologies to bring out our customer's best as a photographer. The portability and power of this camera will let one connect with your subjects like never before. The new addition will help the photography community unleash their creativity to its fullest extent." we will NEVER STOP innovating to create new value and contributing to the needs of our customers and partners.
Elaborating about the product, Mr. Arun Babu, General Manager Electronic Imaging and Optical Device, Fujifilm India Pvt Ltd, said, "The small, compact frame X-S10's is designed to lighten the load on both customer's mind and body, letting them explore their surroundings more freely and allowing them to take their photography further. With this camera, we will be strengthening our Film Simulations that have been developed from knowledge and technologies accumulated over 85 years. The X-S10's Film Simulations produce superb depth, saturation, and tonality that need little-to-no enhancement. With this being said, the term "Straight out of camera," truly takes on a new meaning with Fujifilm's legendary color reproduction and X-S10's in-camera functionality. With this compact and powerful product, we want you to create wonderful stories with Fujifilm colors Your Story Our Colors, he further added.
Price and Availability of the camera:
| Model | X-S10 | X-S10 (1855mm) | X-S10 (1680mm) |
| MRP | Rs. 99,999 | Rs. 134,999 | Rs.149,999 |
