Interview

In the era of digital transformation, everything is getting digitalized and we all are benefited by these advancements in our daily lives. The new technology innovations are creating a better platform for companies and providing them to operate their business in a more organized and effective way. Today companies endeavor to offer the best by knowing what their customers need ...

The eSports market has great potential in India from the past few years. The popularity of games like DOTA, CSGO, PUBG, and others among Indian youths has helped this market to grow at a good pace. Gamers are taking this as a full-time profession and leads to an increase in the number of serious gamers across all cities. The popularity ...

HyperX, a leading brand in India’s gaming market space, supports entire ecosystem of gaming community and helping this market to grow further.Vishal Parekh, Marketing Director at Kingston Technology & HyperX India is leading the charge from the front and has helped brand in achieving huge success since its roll out in India. Mr. Parekh in an exclusive chat with DT,shared ...

Today PC gaming has become a very lucrative career option for gaming enthusiasts and it has provided a great opportunity to brands who are catering to this market. The large gaming events are being supported by these leading brands and provide the required platform for young gamers to showcase their skills. Dell always remains ahead in taking such opportunity and ...

Gaming market in India has gaining good traction since last few years. Leading brands have come in full support to emerging gamers and boost awareness about latest innovation. Acer being number one in this domain is working continuously towards bring best solutions for gaming community. In a recent conversation with DT, Chandrahas Panigrahi, CMO and Consumer Business Head of Acer ...

The esports industry all across the world is swiftly growing and it is seeing only ups in its growth chart. This market has great potential because of the unprecedented advancements in technology. Youngsters are now creating their career into this industry as a professional gamer. Esports industry in India has seen massive growth in recent years hence leading brands who ...

The increased adoption of smartphone among users have revolutionized technology innovations across the world. In India, the smartphone market is flourishing rapidly has become the fastest growing market across world. The smartphone companies are bringing premium smartphones at a reasonable price point that has helped this industry to grow further. The smartphone brands who are catering to this market are ...

Today’s marketplaces are rapidly becoming very competitive and to survive in this competitive space, service play very crucial role. Companies endeavour to offer best in class service to retain its customers and make them loyal for brand. The role of technology becomes very important because several technologies provide essential inputs that help in understanding the consumer behaviour and hence serving ...

Today all brands look forward to grow beyond boundaries and hence they do all the things that pushes them close to huge success. Further planning to create growth opportunities, brands are aggressively investing to globalize their business. Companies are penetrating in different countries by establishing R&D centers, manufacturing facilities and offices to cater to the consumers across the region. Company ...

SARANI Retail & Marketing Pvt. Ltd. is one of the emerging and fastest growing market players as they are catering massive demand of consumers. Sarani offers latest solutions to consumers and help brands to escalate their growth. The market is very challenging these days because of the competition among brands. Sunil Srivastava, Director, Operations & Marketing, SARANI Retail & Marketing ...